April 29, 2008
Snow Beer has partnered with Qinghua University in establishing a project aimed at popularising historic buildings.
April 29, 2008
Recent reports indicate that the organising committee for the 2010 Asian Games has conducted sponsorship negotiations with more than 60 companies from 30 industries.
April 29, 2008
Hong Kong mega-star Andy Lau has refused the advances of Olympic sponsors as they vie to secure him as a torch relay spokesman.
April 25, 2008
The Dubai Roads and Traffic Authority (RTA) has enlisted sports marketing outfit IMG to assist with the sale of naming rights for 23 of the 47 train stations…
April 25, 2008
Sony Entertainment Television (India) and World Sports Group are already reaping rewards from their association with the inaugural Indian Premier League, with reports saying the partners having already…
April 25, 2008
Global beverage giant Coca Cola has indicated that it supports the Olympic Torch Relay as it continues its journey amidst protests.
April 25, 2008
Sources say that financial services company, Aviva, has renewed its naming rights sponsorship of the Singapore Open (badminton) for a further two years.
April 25, 2008
Media intelligence company, Media Monitors, has launched Asia Media Monitors and will have its South East Asia operations headquartered in Kuala Lumpur.
April 25, 2008
Nokia has said that Sri Lanka will continue to be considered as an emerging marketing for the mobile telephone giant and that the company is committed to engagement…
April 22, 2008
In preparation for the arrival of the Olympic Torch, the government of Pingyao in Shanxi Province is conducting a major clean-up of the city centre and the torch…