Deals

Squash Sponsorship Depends on Top Ten Ranking

August 14, 2008

Malaysia's number one squash player Ong Beng Hee is seeking sponsorship, but to secure it, he has to win the Malaysian open and break into world top ten…

Philippines Department of Tourism Sponsors Korean Quiz Show

August 14, 2008

Starting this month, the Department of Tourism of the Philipines (PDOT) will sponsor a children's quizz show on South Korean Network, Arirang.

Adidas Sponsorship Leads to Growth in China

August 12, 2008

Olympic sponsor Adidas has forecast its sales in China reaching one billion euros in two years.

China Wushu Association Seeking International Sponsors

August 12, 2008

Wang Xiaolin recently listed a lack of sponsorship as a major setback in the race to make Wushu an Olympic sport.

Endorsements Push Coke to the Top in Ad Recall

August 12, 2008

A recent AC Nielsen poll has shown that sports stars are well worth their sponsorship fees when it comes to creating brand awareness in China.

Volkswagen Contributes to China's Green Olympics

August 12, 2008

To assist China in reaching its Green Olympics goal, Olympic sponsor Volkswagen has provided a fleet of energy-efficient and environmentally friendly vehicles.

Haier Matches Schools for Medals in Beijing

August 12, 2008

Chinese athletes now have added impetus to strive for gold in Beijing this month. Olympic sponsor Haier Group announced on Saturday that it would build one primary school…

Steel Company Sponsors International Fireworks Festival

August 8, 2008

The Fifth Pohang International Fireworks Festival was held in Pohang, Gyeongsang, South Korea from the 26 July to 2 August. The event incorporated pyrotechnics displays from South Korea,…

Ha Noi Government Announces Plans for Signpost Sponsorships

August 8, 2008

The Ha Noi Local Government has approved a plan to allow businesses to sponsor road signs around the city. According to the Ha Noi People's Committee, signposts will…