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Lenovo Takes Foreign Torchbearers to Rural China

July 9, 2008

Lenovo's six foreign torchbearers this week carried the flame through rural China.

BOCOG Release Plans to Enforce New Rules

July 9, 2008

Further details have come to light regarding new marketing rules to be enforced during this year's Olympic period.

BOCOG Bans Non-Sponsor Drinks

July 9, 2008

Public debate in China's online community is currently centred around BOCOG's plan to restrict beverage consumption during the Games.

NBA Makes Inroads into India

July 9, 2008

The US NBA has this week concluded its first ever Basketball Without Borders event in India, running basketball clinic in New Delhi.

UPS Supports Paralympians

July 9, 2008

Olympic and Paralympic partner UPS has this week announced that it will donate 100 thousand US dollars to the China Paralympic Management Centre.

Construction Bank Sponsors Heilongjiang Festival

July 5, 2008

The Heilongjiang provincial branch of China Construction Bank this week paid one million RMB as title sponsor of the Ha'erbin Summer music festival's Closing Ceremony.

More Rules Issued for Olympic Advertisers

July 5, 2008

The China Advertising Association has this week notified all members of new rules concerning advertising during the Games period.

First Taiwanese Company Signs with Shanghai World Expo

July 5, 2008

Yuda Electric has this week become a high-level sponsor of the 2010 Shanghai World Expo. The 2010 Shanghai World Expo has ten Global Cooperative Partners, and of the…

National Fencing Team Takes On Last-Minute Sponsor

July 5, 2008

With less than forty day until the Beijing Olympics, the China Forestry Industry Company has signed an agreement to sponsor the Chinese National Fencing Team (CFIC).