June 6, 2008
Infront Sports & Media this week announced its allocation of over one million RMB to earthquake victims in Sichuan province.
June 6, 2008
In an effort to further discourage ambush marketing, BOCOG has this week augmented its advertising laws with a number of rules specifically aimed at Olympic non-sponsors.
June 6, 2008
Star TV and FedEx Express airlifted 31 tonnes of necessities to Sichuan Province, providing immediate aid to earthquake survivors.
June 5, 2008
Britain's Royal Ballet will this month begin a four-week tour of China, bringing performances such as Sleeping Beauty and Manon to Chinese Audiences.
June 5, 2008
BOCOG has this week issued another warning to non-sponsors, urging them to refrain from using Olympic logos and images.
June 5, 2008
A new indoor snowboard park will be unveiled in Beijing this month by Mellow Constructions, the leading park design and construction company in China.
June 5, 2008
Alcoa have this week announced their partnership through the Alcoa Foundation with the Aluminum Corporation of China (Chinalco) to sponsor the Philadelphia Orchestra's 35th Anniversary Tour of Asia.
June 5, 2008
The BBC has this week announced plans to base BBC Sport’s marketing campaign on folklore from the Chinese classic Journey to the West. The Ming Dynasty classic is…
June 4, 2008
Financial services company, UBS has announced that it will continue its naming rights sponsorship of the USB Hong Kong Open golf tournament through to 2009.
June 4, 2008
The Australian and New Zealand Banking Group (ANZ) has announced that it will become the naming rights sponsor of the first Bledisloe Cup match to be played in…