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Domestic Companies Report on Benefits of Olympic Sponsorship
August 23, 2008
Chinese dairy company Yili has announced its satisfaction with the results of its Olympic sponsorship.
Intel to Sponsor Collaborative CG Film
August 23, 2008
The Intel Corporation recently announced it would sponsor the development and production of a computer-generated film for commercial release.
Itibia Sponsors RoboCup2008
August 23, 2008
The 20th “RoboCup2008†Robot World Cup began this month in Suzhou, Jiangsu Province.
Awareness Walk Draws 5000 Malaysians
August 23, 2008
More than five thousand people turned out for a healthy lifestyle event sponsored by Jacobs in Malaysia.
Pegasus Sponsors Tourism Summit
August 23, 2008
Pegasus Solutions has become the platinum sponsor of the First World Tourism Investment Summit in Busan, South Korea.
Sponsors Stand By Liu Xiang
August 23, 2008
After Chinese track star Liu Xiang pulled out of the 110 metre hurdles with an injury, Chinese fans collectively expressed their disappointment and dismay. Liu’s sponsors, however, have…
Beijing Volvo Provides Cars for Swedish Team
August 23, 2008
Beijing CBD's only Volvo outlet, Beijing Zhongcheng Haihua Volvo this week conducted a ceremony to present the Swedish Olympic delegation with a fleet of Volvo XC90 vehicles.
Olympic Sponsor to Cease Trading After Games
August 23, 2008
After investing 1.47 billion RMB as part of its Olympic sponsorship, China Netcom will no longer exist as a brand in China.
Sponsor's Faux Pas Lands Team in Hot Water
August 18, 2008
The Spanish basketball team has been forced to make a public apology for a photo taken at the Beijing Olympics. Photos of the team pulling the skin back…
Li Ning's Performance Inspires Share-price Rally
August 18, 2008
Chinese sporting legend Li Ning was richer Monday after investors revalued shares of his sportswear company after his performance in the Beijing Opening Ceremony.
