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Opportunities with Bud in Vietnam
June 18, 2008
Global beer giant, Anheuser-Busch, is to launch Budweiser into Vietnam as part of its aggressive Asian expansion, the move likely to create myriad valuable sponsorship opportunities for the…
HSBC buzzing following player announcements
June 18, 2008
Major event sponsor, HSBC, has commented on news that the HSBC Championships to be played in Shanghai in November, will feature golfing heavy weights, Phil Mickelson and Trevor…
Speedo given the green light in Japan
June 18, 2008
Japanese swimming officials have given the go ahead for its nation swimmers to wear the new Speedo LZR high-tech bodysuit regardless of sponsorship conflicts. The move follows the…
Anta Sets New Course for Olympic Marketing
June 13, 2008
Recent weeks have shown a change in the themes of Olympics-related advertising, with trends showing a movement away from theme of unity towards themes of patriotism and national…
Pharmaceutical Company Supports Scientific Award
June 13, 2008
Yangzi River Pharmaceuticals has joined forces with the Chinese Medical Association to sponsor a national science award for the study of medicine.
Croxford Sponsors Today's Impression
June 13, 2008
The Croxford clothing brand this week signed a contract to sponsor television program Today’s Impression. Croxford has become the program’s official clothing sponsor, with the program’s host ‘Ah…
TMSON Sponsors Shanghai International Film Festival
June 13, 2008
Shenzhen's TMSON Digital Technology Company has announced plans to sponsor the 11th Shanghai International Film Festival.
Zhejiang Sports Lottery Sponsors Hangzhou Men's Volleyball
June 13, 2008
The Zhejiang Sports Lottery has become the exclusive naming rights sponsor of the World Volleyball League's men's competition in Hangzhou.
TSA appoint former IMG VP as MD
June 13, 2008
Former IMG VP India and South East Asia, Suvrangsu Mukherjee, has joined Total Sports Asia (TSA) as the Managing Director of the organisation's recently opened Indian operations. Mukherjee…
Foton Sponsors Environmental Reporting on Grand Canal
June 12, 2008
The Opening Ceremony of the Foton 2008 China Ecological City and County Tour was held this month in Beijing, marking the commencement of the Beijing-Hangzhou Grand Canal Ecological…
