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Pin Group Sponsors National Swimming Team
May 27, 2008
The Pin Group has signed an agreement to sponsor China's National Swimming Team.
Yanjing Brings Olympic Torch to CCTV
May 27, 2008
Olympic sponsor, Yanjing Beer has teamed up with China Central Television's Olympic Network to create a program covering the progress of the Olympic torch throughout China.
Olympic Torch Relay Resumes after 3 Days of Mourning
May 26, 2008
The Olympic Torch Relay resumed this Thursday after being suspended for three days for the nation's mourning of earthquake victims.
Olympic Sponsor Lenovo Doubles Profit in Lead-up to Games
May 26, 2008
Olympic sponsor Lenovo, the world's number four producer of personal computers this week announced its net profit from the first quarter has more than doubled as a result…
Chinese Citizens Police Earthquake Donations
May 26, 2008
China this week defended foreign companies accused by some Chinese citizens of not contributing enough to the earthquake relief effort, despite profiting from doing business in the country.
First Snickers Street Promotion Kicks Off in Beijing
May 26, 2008
The Beijing Office of branding company ABT has conducted its first pre-Olympic marketing event for Snickers chocolate bars in China.
Hilton Hotels comments on Olympic sponsorship benefits and renews US Team deal
May 22, 2008
US based Hilton Hotels has commented on the value of Olympic sponsorships. During the announcement of its renewal as the exclusive hospitality partner of the US Olympic Team,…
India's Twenty20 Tournament affecting Bangladesh triangular tour
May 22, 2008
The triangular series hosted by the Bangladesh Cricket Board (BCB) and involving the touring Indian and Pakistan teams has suffered a significant financial blow, with many commentators citing…
GAC renew Jensen partnership
May 22, 2008
Singapore based logistic company GAC has extended its sponsorship of upcoming Icelandic racing car driver, Viktor Jensen for a further year. The partnership commenced in 2006 when the…
Olympic organisers address issues at latest sponsors conference
May 22, 2008
Organisers for the Beijing Olympics have recently held the latest Olympic sponsors conference where a a range of issues were discussed over the course of the three day…
