Deals

Idea Cellular Sponsors India-Sri Lanka Series

June 26, 2008

Sports broadcaster Ten Sports has signed an agreement with telco Idea Cellular to sponsor the up-coming India-Sri Lanka cricket series to be played over five weeks in Sri…

HKSTP Sponsors Business Weekly Awards

June 26, 2008

The Hong Kong Science and Technology Parks Corporation has become a sponsor of the Business Weekly Awards.

Ao Kang Creates Cheer Squad for Liu Xiang

June 25, 2008

Sports shoe brand Ao Kang has this week conducted an Olympic promotion in Wenzhou, China's shoe-manufacturing capital.

Wanmei Sponsors Malaysian Tribute to Beijing Olympics

June 25, 2008

Representatives of the Malaysian artistic community this week flew to Beijing to present the Beijing Olympic Committee with an Olympic-themed artistic scroll. Created as part of the ‘Harmonious…

First Official Vehicles Provided for Asian Games

June 25, 2008

The Asian Games Organising Committee this week announced that the Guangzhou Automobile Group will be the official provider of vehicles for the 2010 Guangzhou Asian Games.

Bank of China Supports National Theatre and Mid-Autumn Concert

June 25, 2008

The Bank of China this week signed a strategic cooperation agreement to become the exclusive sponsor of China's national Mid-Autumn Concert from 2008-2010.

New Survey Shows Positive Results for Olympic Sponsors

June 25, 2008

A new survey by CTR Market Research indicates that seventy per cent of Chinese consumers consider Olympic sponsorship a positive endorsement of a company's products.

Goodbaby Sponsors Counselling Camp for Quake Victims

June 21, 2008

The Goodbaby Group is sponsoring a summer camp for young victims of the Sichuan Earthquake in Shanghai.

Bank of China's Returns Already Outstrip Investment

June 21, 2008

Bank of China chairman, Xiao Gang this week reported that economic returns on sponsorship of the Beijing Olympics had already met the company's targets.

Olympic Sponsors Donate 600 Million to Quake Victims

June 21, 2008

Official partners, sponsors and suppliers of the Beijing Olympics have contributed almost 600 million RMB to disaster relief following the Sichuan earthquake.