September 18, 2008
Bacolod City in the Philippines is hosting Tourism Week this week, with the city government sponsoring many celebratory activities throughout the area. Aimed at luring more visitors to…
September 18, 2008
Caltex is set to sponsor the AFF Suzuki Cup after this week signing a multi-year agreement with the Asean Football Federation. Formerly known as the Asean Football Championships,…
September 18, 2008
Thailand’s leading inbound travel company, Web Sawasdee has committed to a three-year sponsorship of the Samui International Yacht Regatta. Sawasdee has become a major sponsor of the event,…
September 18, 2008
Vietnam’s Thai Tuan Garment and Textile Company is this week sponsoring an exhibition of Vietnamese traditional clothing in Osaka and Tokyo. The exhibition, entitled Dong Son Legend, was…
September 17, 2008
Following Singapore’s successful bid to host the inaugural Youth Olympic Games (YOG) in 2010, local bottled drinks company, Wanin Industries has established a bursary for young athletes.
September 17, 2008
The hype of the Beijing 2008 Olympic Games may be dying but the same cannot be said for the sponsorship industry in Asia.
September 16, 2008
One of Asia’s leading petroleum brands, Caltex has become a sponsor of The Amazing Race Asia Season 3. The television program will once more send teams racing around…
September 16, 2008
Swiss sports marketing outfit, Infront Sports has asked the Chinese Football Association to slash its sponsorship fees by 10 million RMB. The call comes after China’s national and…
September 12, 2008
Sports brands in China are keen to find new ways to develop their image after the close of the 2008 Beijing Olympics. With Li Ning searching for a…
September 12, 2008
A tour of Britain by the North Korean state symphony orchestra has been postponed due to a lack of funds. According to organisers, an unnamed British bank has…