Deals

Dubai Government Sells Metro Naming Rights for 1.7 Billion

November 26, 2008

The Dubai Roads and Transport Authority has announced the sale of naming rights to 13 Dubai Metro stations for Dh 1.7 billion. The sale saw 250 local, regional…

A1 Team Malaysia Takes Chronoforce as Official Grand Prix Timepiece

November 26, 2008

A1 Team Malaysia has this week announced Chronoforce as its new official sponsor. Announced on the eve of the fourth A1 GP Sepang event, the sponsorship sees Chronoforce…

Total Sports Asia Inks New Deals for Pan-Asian Sports Broadcasting

November 25, 2008

Total Sports Asia has inked new representation deals with the World Mahjong Tour and the International Federation of Body Building & Fitness to market the media rights for…

Japan Racing Considers Industry-Wide Sponsorships

November 25, 2008

In response to declining revenues, the Japan Racing Association is considering the possibility of introducing sponsored horse races throughout the coming season. To do so, the JRA would…

A billion dollar year for Asian Sponsorship

November 21, 2008

ASN - which measures Sponsorship spend across Asia - is predicting a milestone year in 2008 with a projected US$1 billion of sponsorship invested in the Asian market.

Renewed Broadcast Deal for International Athletics in Asia

November 21, 2008

The International Association of Athletics Federations has renewed a major broadcasting deal with the Asian-Pacific Broadcasting Union.

Emirates Renews Deal with Hong Kong Open

November 21, 2008

As the Hong Kong Open celebrates it’s 50th edition, sponsor Emirates Airline has announced it will extend sponsorship of the event through 2011. The new three-year deal will…

Cancelled Tennis Event Seeks Sponsored Resurrection

November 21, 2008

After canceling last weekend’s Kings of Tennis event in Penang, the organiser is now appealing for sponsors to help get the event back on track. The event was…

Al Jazeera Aims to Capture Asian Market

November 21, 2008

Al Jazeera Network has announced plans to open a commercial sales office in Kuala Lumpur. To be launched at the beginning of 2009, the office will aim to…

Yakult Expected to Sponsor Philippines Basketball

November 20, 2008

A representative of the Philippine Basketball Association have said a sponsorship deal with Yakult is virtually a done deal. Yakult is expected to begin as the national team's…