March 4, 2009
One of Western China's largest real estate companies, the Huafu Group has successfully organised and hosted the Eighth Children’s Table Tennis Tournament in Gansu Province. Over the past…
March 4, 2009
The US sponsorship marketing industry is stepping up its battle against proposals to ban financial companies that receive government support from sponsoring sports or events. US Senator John…
March 4, 2009
Chinese company Hi-tech Holding Group has signed a sponsorship agreement with China's National Badminton Team. The team's coach, Li Yongbo will become Hi-tech's brand ambassador. The Tianjin-based company…
March 4, 2009
While the US sponsorship industry battles against proposed bans on sponsorship by companies that received government support, new research shows that the majority of US consumers agree with…
March 3, 2009
As the economic downturn continues to impact on athletes and sporting teams internationally one team has managed to keep its head above water -despite the recent loss of…
March 3, 2009
Vietnam's national athletics federation, the VAF, has announced the nation will host its largest ever international marathon next year. The deal was struck after five years of negotiations…
February 27, 2009
Filipino pizza chain Greenwhich has become the sponsor of American Idol’s new season in the Philippines. The company has designed a comprehensive marketing campaign to make the most…
February 27, 2009
As part of Kia Motors’â€Moving the World Together†CSR programme, the company has donated a mobile maternity and neo-natal clinic in Ethiopia. Kia has not only equipped the…
February 27, 2009
The Sahara India company this week made a decision to sponsor 13 Indian boxers,after their success at the Beijing Olympic Games 2008. The 13 boxers include five Olympians…
February 25, 2009
Sports brand, Qiaodan is the official sponsor of the 24th Winter Universiade, Harbin 2009 China. Qiaodan is also the only sporting brand to sponsor this year's Universiade. The…