Deals

Indian Consultancy Signs with Ferrari Formula One

December 26, 2008

Indian technology company Tata Consultancy this week announced a sponsorship deal with Formula One team Ferrari. The new deal flies in the face of widespread predictions that the…

Yonex Extends Sponsorship of BWF

December 26, 2008

The Badminton World Federation (BWF) has announced that Japanese sporting goods manufacturer Yonex will extend its sponsorship throughout 2012. Yonex will continue as the official court and equipment…

Peak Signs Sponsorship Agreement with NBA Nets

December 26, 2008

Chinese sporting goods company Peak has become a sponsor of US NBA team, the New Jersey Nets. The multi-year deal was announced at a press conference on Monday.

K-League Clubs Turn Away from Sponsorship in Favour of Community Funding

December 24, 2008

New K-League team Gangwon FC unveiled its club logo last week. The representative club of Gangwon Province, the club is the K-Leagueâ€™s fifth to have been funded by…

Media Service Mongolia Establishes Monthly Sponsorship Opportunity

December 24, 2008

Media Service, a short films and advertising group, has begun a tradition of hosting free film events in Mongoliaâ€™s Ulaanbaatar. One night each month, Media Service will screen…

Shin Kong Group Brings Pandas to Taiwan

December 24, 2008

Shin Kong Group is the sponsor of a display built to house the Taiwanâ€™s first pair of pandas, gifted to Taiwan by the Chinese Government. The Shin Kong…

Sponsor Withdrawal: Onward Oaks Out of X-League

December 22, 2008

Clothing company Onward Holdings Co. has decided to withdraw sponsorship from the Onward Oaks, a football team in Japanâ€™s corporate-based X-League. Oaks officials this week said the club…

Super Slowdown Scraps Sumo Showdown

December 22, 2008

A lack of willing sponsors and a slump in the British pound against the yen are being blamed for the cancellation of a Sumo Wrestling tournament due to…

Singapore: Carlsberg to Spend US$2 million During Festive Period

December 19, 2008

Carlsberg plans to spend US$2 million in Singapore in the coming months, with festive campaigns underway for Christmas, New Year, and Chinese New Year.