April 20, 2010
The Indian Boxing Federation has announced the signing of a three-year, US$1 million deal with steel manufacturer Monnet Ispat and Energy Limited.
April 20, 2010
Samsung Electronics has teamed up with Hong Kong’s MTR Corporation to launch a dedicated rail service between Hong Kong and Guangzhou for this year’s Asian Games.
April 15, 2010
Asiana Airlines has renewed its partnership with Manchester United player, Ji-Sung Park, and will continue to have the British Premier League midfielder as a honorary ambassador for a…
April 15, 2010
Malaysian auto manufacturer Proton, has increased its sponsorship of Badminton in Malaysia, signing as the naming rights sponsor of the Thomas and Uber Cup tournaments.
April 14, 2010
Digicel, the fastest growing telecommunications provider in the Pacific, has become the naming rights sponsor of the inaugural Timor-Leste Nationwide Football Tournament.
April 14, 2010
Motorsport marketing specialists, Just Marketing International (JMI) is to set up its first Asian office in Singapore.
April 13, 2010
The Walt Disney Company in China has become a major sponsor of the United State’s pavilion at the 2010 Shanghai World Expo.
April 12, 2010
Long-term Malaysian badminton sponsor Proton is demanding its brand be returned to former prominence after being relegated to make way for new sponsor ING.
April 12, 2010
The Rajasthan Royals IPL franchise is facing sponsorship hurdles after the Rajasthan High Court banned alcohol, music and fireworks after 10pm.
April 9, 2010
Chinese whitegoods manufacturer Haier has successfully made inroads into the US market and now returns to China as sponsor of the Shanghai Expo’s US Pavilion.