October 20, 2011
Online fashion retailer, YesStyle has renewed its sponsorship of Seoul Fashion Week taking its partnership of the event into its second year.
October 18, 2011
Samsung was the major sponsor of Jordan’s International World Cyber Games Championships that were held last week at the Zara Expo.
October 18, 2011
Toyota has become a major sponsor of the Japan Women’s Football League and will sponsor the Nadeshiko League through to March 2013.
October 18, 2011
Airline Emirates has expanded its involvement with rugby by becoming the major sponsor of a new rugby tournament called the Emirates Four Nations Cup.
October 17, 2011
Soft drink giant, Pepsi has continued to back the Pakistan Cricket Board and will be the sponsor of its umpire review system in the upcoming series against Sri…
October 13, 2011
Law firm Allens Arthur Robinson is the major sponsor of a Japanese art exhibition that will tour Perth Australia.
October 12, 2011
The Chinese Basketball Association (CBA), though its commercial partner, Infront Sport & Media have, has signed a multi-year agreement with North American sports broadcast agency, One World Sports…
October 10, 2011
Chinese sporting apparel company, Xtep International, has become the apparel partner of the 2012 Standard Chartered Hong Kong Marathon.
October 7, 2011
Irish money transfer business, Fexco has become a title sponsor of the Asian Gaelic Games that will be held in South Korea this month.
October 6, 2011
The four major sporting leagues in the USA are on track to post a 7.9% increase in sponsorship revenue for 2011, according to sponsorship research company IEG.