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X releases best practice guide for athletes
November 10, 2011
Twitter has provided advice for athletes on how to build their fanbase and get the most out of the social media platform in a new best practice guide.
Nike sponsors Vietnam SEA Games tennis squad
November 9, 2011
Sports apparel and equipment giant, Nike, has become a major sponsor of the Vietnam Tennis Federation and will back the nation's tennis team in the upcoming Southeast Asian…
Blackmores to leverage Thorpe sponsorship in Korea
November 8, 2011
Australian swimmer Ian Thorpe has become a brand ambassador for vitamin supplement company Blackmores in a deal that will be heavily leveraged in Korea.
Indonesia Tourism promoted at the New York Marathon
November 7, 2011
The Indonesia Government, though the Ministry of Tourism & Creative Economy is involved in a series of events and sponsorship at this month New York Marathon that it…
SAAF renews WSG partnership to 2017
November 4, 2011
The South Asian Football Federation has renewed its exclusive agreement with World Sport Group (WSG) through to 2017.
Asics to sponsors Singo SEA Games squad
November 4, 2011
Runner’s World, the distributor of sports apparel brand Asics in South East Asia, has become a major sponsor of Singapore’s squad for the upcoming South East Asian Games.
AirAsiaX keen to sponsor Powerman Malaysia Duathlon
November 3, 2011
AirAisa X CEO Azran Osman-Rani has said the company was keen to sponsor the Powerman Malaysia Duathlon in 2012 but delays in the construction of a new terminal…
Hanwha Group expands sport sponsorship portfolio
November 2, 2011
Korean manufacturing and finance conglomerate, Hanwha Group is reported to be expanding its international sport sponsorship program with a focus on driving awareness of its solar power business.
Revive Isotonic renews Monsoon Cup sponsorship
October 31, 2011
Malaysian beverage company, Permanis Sdn Bhd, has renewed its sponsorship of the Monsoon Cup and will leverage its Revive Isotonic drink through the yacht regatta.
AU Optronics sponsors Apollo VI solar challenger
October 28, 2011
AU Optronics Corp, a Taiwanese manufacturer of liquid crystal displays and other photovoltaic products has become the major sponsor of the Apollo VI, a light solar vehicle developed…
