Deals

Djokovic Nets Yet Another Endorsement Deal

January 13, 2014

This season’s Australian Open has just kicked off, but reigning men’s singles titleholder Novak Djokovic has bagged another lucrative global endorsement deal in Japanese watch maker Seiko.

Extreme Sailing Series Debuts In Singapore Next Month

January 10, 2014

Extreme Sailing Series, the worldwide race spanning eleven months and involving nine elite teams featuring renowned sailors such as Ben Ainslie, Franck Cammas, Leigh McMillan and Roman Hagara,…

Peugeot Announces Djokovic As Global Ambassador

January 10, 2014

World number two Novak Djokovic has signed a three-year deal to become a global ambassador for French automobile manufacturer Peugeot.

Jeremy Lin Nets New Adidas Deal

January 8, 2014

NBA star Jeremy Lin, one of the most followed and marketable athletes in Asia, has sealed an endorsement deal with Adidas, following the expiration of his Nike contract.

Liverpool Football Club Partners Xolo

January 6, 2014

Indian smart mobile device brand Xolo has secured a three-year marketing partnership with English Premier League giants Liverpool Football Club(LFC) for the Indian Subcontinent and plans to spend…

ATP Chennai Open Announces Sponsorship Deals

January 3, 2014

IMG Reliance, the primary organiser of the Indian Subcontinent’s only ATP World Tour Event have announced a slew of new and renewed sponsorships.

Famous Indonesian Designer Launches Her Own Batik Museum

December 27, 2013

One of Indonesia’s most famous fashion designers, Josephine Obin Komara, who is known for her promotion of batik textiles and techniques, has opened Museum Kain, a heritage museum,…

Hindustan Times Seals Sponsorship Deal With Kala Ghoda Arts Festival

December 23, 2013

The Hindustan Times (HT) has replaced The Times of India (TOI) as the sponsor of the 2014 Kala Ghoda Arts Festival, one of Mumbai’s most important cultural events…

MetLife Seals BWF World Superseries Sponsorship Deal

December 19, 2013

The Badminton World Federation (BWF) has officially announced global insurance firm MetLife as the title sponsor of its BWF World Superseries, which begins with the Korea Open next…

Neymar Scores Endorsement Deal With Police

December 18, 2013

Brazilian football star Neymar is set to join the likes of David Beckham, Bruce Willis and George Clooney, after sealing a global brand endorsement deal with popular Italian…