Tennis

BMW renews WTA Malaysian Open deal

March 2, 2012

Automotive manufacturer, BMW has renewed its naming rights sponsorship of the Women's Tennis Association Malaysian Open and for this year's tournament it will supply a fleet of BMW…

Nike sponsors Vietnam SEA Games tennis squad

November 9, 2011

Sports apparel and equipment giant, Nike, has become a major sponsor of the Vietnam Tennis Federation and will back the nation's tennis team in the upcoming Southeast Asian…

Coca-Cola sponsors Sri Lanka's Davis Cup Campaign

January 20, 2010

Coca-Cola has signed on as team sponsor for Sri Lanka's first Group Two Davis Cup campaign in nine years.

England Flex Pro Sponsors China's Guangxi Tennis Team

February 19, 2009

The Tennis Team of Guangxi Autonomous Region in China has this week signed a partnership agreement with Hong Kong sporting goods manufacturer England Flex Pro. The company will…

Garuda Sponsors Indonesia's Richest Sporting Event

December 10, 2008

The inaugural Garuda Indonesia Masters tennis tournament begins today at the Sultan Hotel in Central Jakarta. The event is said to carry the most prize money ever offered…

Financial Crisis Unlikely to Affect AIG's Asia Sponsorships

October 2, 2008

With numerous sponsorships across Asia, the possible collapse of AIG would herald financial uncertainty not only for investors, but also for scores of community, environmental and sporting organisations…

Sony Ericsson Pursues "Young and Fashionable" Image at the China Open

September 26, 2008

Sony Ericsson has this week announced three continuous years of partnership with the China Open tennis tournament. The company hopes to use its platinum sponsorship of the event…

Mercedes-Benz becomes Official Vehicle of China Open

August 29, 2008

Beijing Benz-DaimlerChrysler Automotive Co (BBDC) has this week become a principal sponsor of the China Open tennis championship, to be held from the 20-28 September.

TSINGTAO BREWERY COMMENTS ON CHINA OPEN SPONSORSHIP

September 27, 2007

Well-known Mainland beer brewer Tsingtao Brewery was a major partner of the 2007 China Tennis Open, which took place in Beijing from the 10 to 23 of September.…