Tennis

ATP Chennai Open Announces Sponsorship Deals

January 3, 2014

IMG Reliance, the primary organiser of the Indian Subcontinent’s only ATP World Tour Event have announced a slew of new and renewed sponsorships.

ASN INSIGHT: Google Search Trends In Singapore

December 31, 2013

As ASN ushers in 2014, we take a look at what pop culture platforms have been creating a buzz for Google Zeitgeist in Singapore this year.

Delta Air Lines Strikes Sponsorship Deal With Kei Nishikori

November 19, 2013

World number 17 Kei Nishikori, 23, has sealed a two-year personal sponsorship deal with Delta Air Lines.

Feature: Li Na Extends Partnership With Crown

October 7, 2013

In an effort to woo more Asian customers, casino and resort operator, Crown, has extended its endorsement deal with Chinese tennis star Li Na for two more years.

Hsieh Su-Wei Set To Endorse Taiwan Beer

July 17, 2013

Taiwanese’s tennis star Hsieh Su-wei is slated to endorse Taiwan Beer. The deal with Taiwan Tobacco and Liquor Co., the parent company of Taiwan Beer, is reportedly worth…

ANZ sponsors Shanghai Masters

November 27, 2012

Australian bank ANZ has become a diamond sponsor of the Shanghai Rolex Masters tennis tournament.

Samsung signs regional deal with Maria Sharapova

April 4, 2012

Korean consumer electronics giant, Samsung has signed a three-year deal with Russian tennis player, Maria Sharapova.

BMW renews WTA Malaysian Open deal

March 2, 2012

Automotive manufacturer, BMW has renewed its naming rights sponsorship of the Women's Tennis Association Malaysian Open and for this year's tournament it will supply a fleet of BMW…

Nike sponsors Vietnam SEA Games tennis squad

November 9, 2011

Sports apparel and equipment giant, Nike, has become a major sponsor of the Vietnam Tennis Federation and will back the nation's tennis team in the upcoming Southeast Asian…