Serie A

Haier Strikes ‘Refcam’ Partnership With Serie A

December 15, 2025

Chinese consumer electronics behemoth Haier has struck a fresh ‘refcam’ partnership  with the Serie A, Italy’s top-tier…

Emirates Renews Long-Standing AC Milan Sponsorship

October 20, 2025

Dubai-based airline Emirates has extended its shirt sponsorship deal with Serie A household name AC Milan,…

Singapore Based Cryptocurrency Platform Bitget Scores Juventus Sleeve Sponsorship

September 30, 2021

Italian football giant Juventus has announced the club’s first ever sleeve sponsorship deal with Asian cryptocurrency…

Italian White Goods Brand Partners Inter Milan In China Expansion Plans

March 9, 2021

Serie A leader Inter Milan has taken another step in boosting its commercial presence in China, sealing a regional…

LD Sports Seals Regional Deal With Inter Milan

January 22, 2021

Serie A’s Inter Milan has sealed a regional sponsorship deal with Chinese marketing, entertainment and sports content agency LD…

Inter Milan Scores SDY Sports As Asian Betting Partner

October 8, 2020

Serie A team Inter Milan have announced a two-year agreement with Asian bookie SDY Sports, the…

Little Known Asian Investment Firm Surprises With Juventus Deal

September 18, 2020

Serie A giant Juventus continues its commercial expansion in Asia, securing a deal with fledging HK-headquartered…

Chinese Online Bookie Yabo Scores Regional Deal With AC Milan

September 11, 2020

Serie A club AC Milan is set to boost its commercial presence across Asia through a…

Suning-owned Inter Milan Continues Social Media Rise In China

August 5, 2020

Serie A giants Inter Milan have seen their social media following in China rise to six…
Juventus gameshow china

Juventus Engages Fans In China With Innovative Live Gameshow

May 7, 2020

Serie A’s Juventus has become the latest sports team to serve up online content for its…