Samsung Electronics

Samsung Sponsors India's Asian Games Team

May 19, 2010

Samsung has signed an agreement with the Indian Olympic Association to become a sponsor of the Indian team at November's Guangzhou Asian Games.

Samsung Connects Hong Kong to Guangzhou Games

April 20, 2010

Samsung Electronics has teamed up with Hong Kongâ€™s MTR Corporation to launch a dedicated rail service between Hong Kong and Guangzhou for this yearâ€™s Asian Games.

Samsung Targets Africa's Football Fans

January 15, 2010

South Korea's Samsung Electronics has announced its agreement to sponsor the Orange Africa Cup of Nations as part of a four-year campaign to raise its profile on the…

Broadcaster Takes Billions for IPL Airtime

November 10, 2009

Indian Premier League official broadcaster SET Max is believed to be earning over USD10m (~INR6.5 billion) in Sponsorship this season, 30 per cent more than it earned in…

Samsung Renews Deal with Chelsea FC

July 16, 2009

Korean electronics manufacturer Samsung has renewed its sponsorship agreement with the Chelsea Football Club. The brand's sponsorship of the club will continue until the summer of 2013.

China's Best Consumer Brands: Peking University Releases PKU Business Review

October 15, 2008

Samsung topped the China's best consumer branding list for the fourth consecutive year in 2007, the Korea Times said yesterday, quoting the PKU Business Review, published by Peking…