Rubber (Tyres)

Yokohama Rubber Partners Extreme H Motor Racing Series

September 17, 2025

Japanese tyre brand Yokohama Rubber is all poised to partner Extreme H, the soon to be…

Indian Tyre Giant BKT Strengthens Ties In Spanish Football 

July 28, 2025

Indian multinational tyre giant BKT is poised to maintain its foothold in Spanish football by extending…

Apollo Tyres Renews Long-Term Manchester United Deal

June 25, 2025

Indian multinational tyre make Apollo Tyres has renewed its deal with Premier League club Manchester United…

Indian Tyre Major BKT Partners Six Nations Rugby 

January 29, 2025

Indian tyre major BKT has struck a long-term partnership with Six Nations Rugby, one of Europe’s…

Linglong Bags Another Major European Football Deal 

October 7, 2024

After bagging a deal with Chelsea FC, leading Chinese tyre maker Linglong Tire has struck its…

Linglong Tire Scores Global Deal With Chelsea FC

September 19, 2024

Leading Chinese tyre maker Linglong Tire have secured a new deal with Premier League club Chelsea…

Indian Tyre Brands Secure Major European Sporting Partnerships

July 29, 2024

Indian tyre brands have been on a roll in the European sporting landscape with a brace…

Yokohama Rubber Secures ATP Partnership 

April 12, 2024

Leading Japanese tyre brand Yokohama Rubber has sealed a new multi-year partnership deal with elite men’s…

Indian Supercross Racing League (ISRL) Kicks Off With A Raft Of Sponsors

January 29, 2024

The CEAT Indian Supercross Racing League (ISRL), touted to be the world’s first franchise-based supercross league…

Toyo Tires Continues Backing UFC 

December 20, 2023

Japanese tyre maker Toyo Tires renews its sponsorship deal with major MMA property UFC.     Under the…