March 31, 2016
Huawei’s Honor series is banking on Indian badminton star Saina Nehwal’s popularity as it plans to increase its market share in the nation’s booming mobile market.
March 3, 2016
Indian ecommerce major Flipkart has gone live with its Brand Story Ads platform with over 50 leading brands in the mix, almost a year after acquiring global mobile…
February 2, 2016
Southeast Asia’s largest online games publisher and platform Garena has replaced furniture and electronic goods retailer Courts as the primary sponsor of S-League club Young Lions today.
November 12, 2015
Local integrated property developers OUE Limited have replaced DBS Bank to become the new title sponsors of the Singapore Slammers, the city-state’s team for the next three seasons…
November 11, 2015
Following a two-year hiatus, the Myanmar Open will return next February with a new title sponsor in Japanese real estate developer and rental company Leopalace21.
November 4, 2015
FC Barcelona star Lionel Messi has become the first celebrity ambassador of Tata Motors' passenger vehicles portfolio in both India and globally.
September 2, 2015
Digital adspend in Thailand is expected to grow by 62% this year to US$275m (Baht9.8b), a sharp increase on an earlier forecast of 33% to US$226m, according to…
July 30, 2015
The local organising committee for the Tokyo 2020 Olympic Games is well ahead of schedule to reach its Sponsorship revenue target of USD1.3b, especially after securing local Energy…
May 25, 2015
Following the national ODI team’s exploits in the Cricket World Cup earlier this year, Bangladesh Cricket Board has unveiled local mobile phone operator Robi Axiata as its sponsor…
May 14, 2015
Alibaba’s Jack Ma and Wanda Group’s Wang Jianlin are among the new investors in sports rights and content venture LeTV Sports.