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Real Estate
Sobha Realty Scores Arsenal FC Partnership
February 7, 2024
Dubai-based luxury real estate developer, Sobha Realty, has secured a naming rights deal. With Premier League…
Saudi Arabia’s Futuristic City Project NEOM Partners AFC
March 31, 2021
Earlier this week, NEOM, a US$500b futuristic city project development in Tabuk, Saudi Arabia, run by…
Suning Real Estate Scores New Deal With Inter Milan
April 23, 2020
Serie A club Inter Milan has signed a sponsorship deal with Suning Real Estate, an arm…
Former 1MDB Real Estate Development Title Sponsors Reinstated Malaysian National Open
February 29, 2020
Bandar Malaysia - a real estate development once owned by the beleaguered 1MDB sovereign wealth fund…
Case Study: Real Estate Firm JLL Wows Market With An Immersive Spin On Climbing
June 23, 2019
In a highly creative Sponsorship deal, real estate consultancy firm JLL has deployed an immersive technology campaign that centres on Climbing.
MS Dhoni Sues Troubled Amrapali Group
April 13, 2018
Former Indian skipper MS Dhoni has sued maligned real estate developer Amrapali Group over unpaid dues worth Rs 150 crore (~US$23m)
Chinese Volleyball Recovers From 2017 Sponsorship Setbacks With Two New Deals
August 11, 2017
The Chinese Volleyball Association (CVA) has agreed to new partnerships with Peak Sports and Tencent Sports.
Brands Look at Alternative Real Estate Channels to Reach Affluents in India
May 26, 2017
Brands in categories as diverse as Automobile and FMCG are looking at upscale real estate developments in India as alternative marketing channels to reach affluent audiences.
Deepika Padukone Reigns In India’s Celebrity Endorsement Landscape
March 24, 2017
Bollywood star Deepika Padukone has become the face of Chinese mobile brand Oppo.
Malaysian Basketball Boosted By Private Sponsorship Deals
March 21, 2017
Ahead of the 2017 KL SEA Games, Malaysian basketball has scored a brace of lucrative private sponsorship deals to bolster its preparations.
