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MOTORSPORT SPONSORSHIP IN ASIA
October 31, 2025
The motorsport Asia sponsorship market remained a cornerstone of the regional sports marketing economy in 2024,…
Yokohama Rubber Partners Extreme H Motor Racing Series
September 17, 2025
Japanese tyre brand Yokohama Rubber is all poised to partner Extreme H, the soon to be…
Bisleri International Backs Indian Racing Festival In Landmark Deal
August 8, 2025
Bisleri International, one of India’s most iconic beverage brands, has officially entered Indian motorsport sponsorship, partnering…
UBL’s Kingfisher Power Soda Backs The Indian Racing League
August 19, 2024
United Breweries Limited (UBL), a subsidiary of the Heineken Company, has struck a fresh partnership with The Indian…
Qatar Airways Solidifies Exclusive MotoGP Deal
May 9, 2024
Qatar Airways have sealed a multi-year deal with MotoGP, the elite global motorcycle racing series. The…
Visit Qatar Backs Major Motorsports Events In The Country
March 12, 2024
Visit Qatar, the nation’s tourism authority, has become the official partner of the Lusail International Circuit…
Qatar Airways Backs Season Opening FIA World Endurance Championship (WEC)
February 23, 2024
Qatar Airways is set to back the twelfth season of the FIA World Endurance Championship (WEC)…
Saudia Arabia’s Public Investment Fund (PIF) Dives Into E-racing
January 31, 2024
Saudi Arabia’s Public Investment Fund (PIF) has announced a new partnership focusing on a trio of all-electric…
Indian Supercross Racing League (ISRL) Kicks Off With A Raft Of Sponsors
January 29, 2024
The CEAT Indian Supercross Racing League (ISRL), touted to be the world’s first franchise-based supercross league…
Formula E Team Mahindra Racing Renews Deals
November 15, 2023
India’s Formula E Championship team Mahindra Racing has renewed sponsorship deals with Nippon Audiotronix and Coral…
