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Martial Arts/MMA
Telenor Makes Bold Move Continuing A Category Pattern in Asia
February 24, 2018
The Norwegian telco major Telenor Group has taken a bold move with an investment into Mixed Martial Arts (MMA), in Myanmar: a deal which looks to be following…
Top Southeast Asia eSports team Mineski Pro Partners AirAsia
January 26, 2018
AirAsia, which is known for betting on emerging Sponsorship platforms, has scored a one-year deal with Southeast Asian eSports team Mineski Pro.
ONE Championship Adds Talent Search Content to Marketing Weaponry
November 17, 2017
With a warchest of funding, Asia’s leading MMA property ONE Championship is diversifying its content strategy by producing a new documentary series to compliment its live fight content.
AirAsia Returns to Its Roots In A Punchy Deal With UFC
November 7, 2017
Budget carrier AirAsia is poised to become the UFC’s first-ever official airline sponsor as it aims to challenge the likes of ONE Championship and Kunlun Fight in the…
Interview: ONE's CEO Discusses How Media Metrics Have Underpinned US$100m in Funding
August 2, 2017
ONE Championship is one of the fastest growing sports properties in the world. And this is largely attributed to some astounding media metrics in the last three years...…
Tech Sponsorship Rising 44% in Asia: This Time it's GoDaddy & MMA
May 20, 2017
Asia’s largest sports media property, ONE Championship has secured a partnership deal with GoDaddy, the world’s largest cloud platform dedicated to small, independent ventures.
Popular Baijiu Brand Targets Affluents Via Chinese MMA
April 25, 2017
Kunlun Fight, one of the most recognised combat sports start-ups in China, has secured an official alcohol sponsorship deal with the Moutai Group.
One Championship Scores Gaming Partnership In Philippines
April 21, 2017
Asia’s hottest mixed martial arts property One Championship has secured yet another innovative partnership.
Malaysian Telco Pounds Ahead With One Championship Partnership
January 26, 2017
ONE Championship has renewed its partnership with Tune Talk, Malaysia’s largest mobile prepaid service provider, ahead of a blockbuster event in Kuala Lumpur next month.
Interview: One Championship's Founder Chatri Sityodtong Reveals The Secrets To Their Sponsorship Edge In Asia
January 20, 2017
No Asian sporting property has captured a mass fanbase and blue-chip brands in the region like how ONE Championship has done so in recent years, ASN speaks to…
