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Luxury
De Beers Strikes Endorsement Deal With C-Drama Star Bai Lu
July 29, 2025
British luxury jewellery brand De Beers has made Chinese entertainer Bai Lu as its latest brand…
Bottega Veneta Partners Chinese Star Swimmer Pan Zhanle
July 21, 2025
Italian maison Bottega Veneta has secured an endorsement deal with ace Chinese swimmer Pan Zhanle. The…
Givenchy Beauty Taps On Zhao Liying’s Stardom
July 18, 2025
Givenchy Beauty has tapped Chinese actor Zhao Liying as its latest global beauty brand ambassador. The…
Jaeger-LeCoultre Banks On Zhang Ziyi’s Global Endorsement Deal
July 17, 2025
Luxury Swiss watchmaker Jaeger-LeCoultre has struck an endorsement deal with acclaimed Chinese actor Zhang Ziyi as…
Gucci Lands Global Endorsement With Stray Kids’ Lee Know
July 2, 2025
Gucci has successfully negotiated a global endorsement deal with Lee Know of K-pop boyband Stray Kids. …
Hublot Partners Emerging Indian Cricketer Nitish Kumar Reddy
June 2, 2025
LVMH owned Swiss luxury watch brand Hublot has clinched an endorsement deal with fast-rising , India…
HK Jewellery Brand Qeelin Strikes Wang Chuqin Endorsement Deal
May 27, 2025
Hong Kong-based luxury jewellery brand Qeelin has struck an endorsement deal with Chinese table tennis star…
Bottega Veneta Dives Into K-Pop Endorsement Deal With Stray Kids’ I.N.
January 28, 2025
Kering owned luxury brand Bottega Veneta has made K-pop idol I.N as its latest Brand Ambassador,…
South Korean Olympic Sensation Kim Ye-Ji Bags Balenciaga Endorsement
December 12, 2024
South Korean Olympic shooter Kim Ye-Ji continues to be trailblazer in the endorsement world. After becoming…
Swiss Luxury Watchmaker Rolex Cements WTA Partnership
December 2, 2024
With women’s tennis rising in popularity, Swiss luxury watchmaker Rolex has cemented its partnership with the…
