Japan

Sponsorship in Asia in rude health

Japanese Government Keen On Growing Esports Industry

March 31, 2020

The Japanese government is set to team up with game companies and legal experts to formulate…
Tokyo 2020 Postpones

Tokyo 2020 Postponed Following International Pressure: Sponsors React

March 28, 2020

With COVID-19 spreading chaos across the world, the International Olympic Committee (IOC) has finally bowed to…
SIA singapore GP extends

Despite Coronavirus Turmoil, F1 Teams Score Asian Deals

March 14, 2020

Despite Formula One’s schedule falling victim to COVID-19, two of its teams have recently scored sponsorship…

Study: Japan’s GDP To Drop By 1.4% If Tokyo 2020 Is Cancelled

March 11, 2020

Cancelling this summer’s Tokyo 2020 Olympic Games because of the COVID-19 outbreak would see Japan’s annual…

COVID-19 Outbreak Lands Yet More Body Blows To Asia’s Sporting Calendar

February 29, 2020

There is no respite for the Asian sporting calendar as the COVID-19 outbreak continues to escalate…
Tokyo 2020 Postpones

Japanese Arm of Boston Consulting Group Backs Tokyo 2020

November 17, 2019

Boston Consulting Group K.K (BCG Japan) has been announced as a Tokyo 2020 official supporter, taking…
Rugby World Cup Japan Fans

Report: Japanese & Aussie Fans Are Most Nuts About Rugby World Cup

September 11, 2019

Rugby fans from Japan and Australia are the most enthusiastic in APAC, according to a new study from Near, a location-based customer profiling company.
Superbloke Manchester City

Blockchain First: Superbloke Game Raises Profile With Manchester City

August 27, 2019

South Korean sports service developer Superbloke has become Manchester City’s first Blockchain-based Gacha partner in a regional deal.
Rakuten

Japan’s Rakuten Plots Ambitions With Original Entertainment Offerings

August 27, 2019

Rakuten has outlined plans to leverage on a partnership with film production house, The H Collective, for the various businesses under its portfolio, including its ad wing.
Japan 2019 Rugby World Cup

Japan Tips 2019 Rugby World Cup To Boost Economy By US$4.1b

August 21, 2019

Organisers of the 2019 Rugby World Cup in Japan are expecting the tournament to bring US$4.1b in economic benefits to the country.