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Japan
Relative Unknowns from Japan Emerge as Sponsors Across Asia
January 28, 2015
It’s been a busy week for two Japanese corporations, sealing significant deals in the Asian sport sponsorship scene. But they're not your usual Japanese sponsors....
Asia & Middle East Fuel Global Sports Growth
January 12, 2015
A recent report by respected sports marketing research agency Repucom has focused on the growing influence of Asian and Middle Eastern investment in elite sports around the globe.
Adidas Scores Brace With JFA Kit Deal
November 12, 2014
The Japan Football Association (JFA) has renewed its kit sponsorship deal with global sportswear and equipment giant Adidas.
Nissan Endorses FIA Global Road Safety Programme
October 7, 2014
The FIA, international motorsport's governing body, has sealed a partnership with Nissan to promote road safety across the world.
Turkish Airlines Partners Japanese Basketball League
September 29, 2014
The fledging professional basketball landscape in Japan has received a major boost from Turkish Airlines.
Jaguar Partners Nishikori
September 18, 2014
US Open finalist Kei Nishikori has become the brand ambassador for prestigious car manufacturer Jaguar in Japan.
Motul Title Sponsors MotoGP’s Japanese Race
September 11, 2014
French oil and lubricants brand Motul has secured title sponsorship of the Japanese leg of the MotoGP World Championship.
ASN INSIGHT: FIFA World Cup TV Audience Figures Prove Its Really The World’s Game
July 25, 2014
The FIFA World Cup in Brazil registered unprecedented television audience numbers, according to media research consultancy Eurodata TV Worldwide.
INSIGHT: FIFA World Cup TV Audience Figures Prove Its Really The World’s Game
July 25, 2014
The FIFA World Cup in Brazil registered unprecedented television audience numbers, according to media research consultancy Eurodata TV Worldwide.
INTERVIEW: Dan Sloan, Editor-in-Chief, Nissan Global Media Centre speaks to ASN on Nissan's Content effort
July 3, 2014
More and more brands are moving to control their own Branded Content. Red Bull's Media House, Philips' Content Hub in Singapore... and now Nissan has its own Newsroom.
