Influencer Marketing

ASN POV: The Lowdown on YouTube's Branded Content "Guidelines"

March 6, 2015

With news of YouTube’s regulatory changes for Branded Content making the headlines last week, advertisers and multi-channel networks (MCNs) have been expecting this inevitability

INTERVIEW: YouTube Creators Bethany Mota, Sam Tsui, Kurt Schneider and how they work with brand partners

October 30, 2013

The last few years have seen a new breed of content creators emerge in the online content landscape - YouTube Creators. This pioneering set are (usually) young, highly-talented publishers and artists who…