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Indonesia
TCL Backs Another Inspirational ESPN Branded Content Series
April 12, 2019
TCL, the world’s third largest television brand, has reignited its partnership with ESPN, backing “Born A Legend” a new branded, short-form video content series.
French Football Giant PSG Backs Indonesian Esports Team
March 2, 2019
Paris Saint-Germain have landed a deal with Indonesian Esports team Rex Regum Qeon to found a new squad to compete in the Brawl Stars series.
Go-Jek Spins Funny Fictional Politician For Latest Campaign
February 26, 2019
Go-Jek’s recent cheeky marketing campaign, inspired by the nation’s upcoming Presidential elections, has been gradually gaining traction.
Asia Races Ahead To Host 2032 Summer Olympics
February 23, 2019
Indonesia has entered the race for the 2032 Olympic and Paralympic Games after submitting an official bid to host the multi-sport event.
Indonesia’s Telkomsel Adds Web Series To Sponsorship/Content Portfolio
February 18, 2019
Indonesian telco Telkomsel has taken a break from the norm by creating a rom-com web series to improve its digital lifestyle experience for its customers.
Singapore’s Lux Asia Pacific Enters Sponsorship Game With Regional Bayern Munich Deal
January 24, 2019
Singapore-based firm Lux Asia Pacific has secured a deal reportedly in the US$1m range to become Bayern Munich’s regional partner in Thailand and Indonesia.
Grab Challenges Go-jek In Indonesia With Recent Content Play
November 27, 2018
Following on the heels of rival Go-Jek, Grab has made a move into the branded content world, scoring a partnership with Indonesia’s Ministry of Tourism.
Tourism Indonesia Surprises With Sadio Mane Move
October 23, 2018
Tourism Indonesia has come out of nowhere and secured an endorsement deal with Liverpool and Senegal footballer Sadio Mane.
Indonesian Unicorn Go-Jek Expands Its Content Ambitions
September 11, 2018
Indonesian ride-hailing company Go-Jek is fast-expanding its interests in the content creation business as another example of brands wanting to own the content that engages audiences - and…
Challenger OTT Platform iflix And Wattpad To Produce Original Indonesian Movies
August 16, 2018
Malaysian based video streaming platform iflix has recently sealed a deal with Canadian storytelling platform Wattpad to co-produce a large slate of original films for Indonesia, where both…
