March 27, 2020
Sports media revenues in Asia-Pacific has to brace itself for a US$2b hit this year as…
March 18, 2020
The Indian Premier League (IPL) could be facing a loss of over US$600m of revenues if…
March 7, 2020
The BCCI, India’s cricket governing authority, has halved the prize money for this season’s Indian Premier…
October 1, 2019
The total value of the Indian Premier League (IPL) has increased by 13.5 per cent from US$5.9 billion to US$6.8 billion in 2019, according to a report from…
April 27, 2019
The Indian Premier League (IPL) wave has obviously worked for Chinese mobile brand Vivo as it doubled its market share in the nation’s smartphone segment in the first…
March 27, 2019
The Indian Premier League (IPL) is vast in its Sponsorship diversity, as it reaches all corners of society... but the latest Sponsorship 'union' has come from beyond leftfield.
March 21, 2019
With a mere three days for their opening IPL 2019 match next Monday, Kings XI Punjab are still without a title sponsor for the season.
March 12, 2019
Fox's Indian streamer Hotstar is building on its homegrown original content offerings, including local remakes of BBC shows The Office and Criminal Justice.
February 23, 2019
Chennai Super Kings (CSK) have announced a deal to promote British Empire and SNJ 10000 Packaged Drinking Water, two sub-brands of the SNJ Distilleries group.
February 17, 2019
A new data service from out of the UK has been able to dissect the Indian Premier League (IPL) and reveal which team offers the best ROI, as…