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Indian Premier League (IPL)
BCCI Poised To Invoke Force Majeure As IPL 2020 Season Looks Bleak
April 8, 2020
For the BCCI, the odds of IPL 2020 season happening this year is getting bleaker by…
Report: Asia-Pacific Sports Media Revenue Braces For US$2b Hit
March 27, 2020
Sports media revenues in Asia-Pacific has to brace itself for a US$2b hit this year as…
IPL Braces For US$600m+ Revenue Loss If Cancelled
March 18, 2020
The Indian Premier League (IPL) could be facing a loss of over US$600m of revenues if…
BCCI Tightens Its Belt; Upcoming Indian Premier League Season Hit Hard
March 7, 2020
The BCCI, India’s cricket governing authority, has halved the prize money for this season’s Indian Premier…
IPL Continues To Be Asia’s Biggest Sporting Property With US$6.8b Valuation
October 1, 2019
The total value of the Indian Premier League (IPL) has increased by 13.5 per cent from US$5.9 billion to US$6.8 billion in 2019, according to a report from…
Vivo Leverages IPL’s Popularity; Market Share Doubles
April 27, 2019
The Indian Premier League (IPL) wave has obviously worked for Chinese mobile brand Vivo as it doubled its market share in the nation’s smartphone segment in the first…
What the... Wedding Entertainers Gatecrash IPL Rajasthan Royals?!
March 27, 2019
The Indian Premier League (IPL) is vast in its Sponsorship diversity, as it reaches all corners of society... but the latest Sponsorship 'union' has come from beyond leftfield.
IPL’s Kings XI Punjab Desperately Scrambles For A Title Sponsor
March 21, 2019
With a mere three days for their opening IPL 2019 match next Monday, Kings XI Punjab are still without a title sponsor for the season.
Video Streamer Hotstar Finally Ramps Up Its Original Content Slate
March 12, 2019
Fox's Indian streamer Hotstar is building on its homegrown original content offerings, including local remakes of BBC shows The Office and Criminal Justice.
CSK Pockets Deal With South Indian Liquor Maker
February 23, 2019
Chennai Super Kings (CSK) have announced a deal to promote British Empire and SNJ 10000 Packaged Drinking Water, two sub-brands of the SNJ Distilleries group.
