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Indian Premier League (IPL)
UAE Poised To Host This Season’s Disrupted Indian Premier League
July 30, 2020
This season’s Indian Premier League (IPL) cricket competition will take place in the United Arab Emirates…
Chinese Sponsor Backlash Short-lived in India: Smartphone Brands To Reboot Marketing Spend
July 24, 2020
Chinese smartphone and electronics brands such as Xiaomi, Vivo, Haier, Oppo and OnePlus are set to…
Chinese Sponsors Face Backlash In India’s Sporting Scene
June 19, 2020
Chinese companies in India are battling a heavy backlash after the recent killing of 20 Indian…
BCCI Poised To Invoke Force Majeure As IPL 2020 Season Looks Bleak
April 8, 2020
For the BCCI, the odds of IPL 2020 season happening this year is getting bleaker by…
Report: Asia-Pacific Sports Media Revenue Braces For US$2b Hit
March 27, 2020
Sports media revenues in Asia-Pacific has to brace itself for a US$2b hit this year as…
IPL Braces For US$600m+ Revenue Loss If Cancelled
March 18, 2020
The Indian Premier League (IPL) could be facing a loss of over US$600m of revenues if…
BCCI Tightens Its Belt; Upcoming Indian Premier League Season Hit Hard
March 7, 2020
The BCCI, India’s cricket governing authority, has halved the prize money for this season’s Indian Premier…
IPL Continues To Be Asia’s Biggest Sporting Property With US$6.8b Valuation
October 1, 2019
The total value of the Indian Premier League (IPL) has increased by 13.5 per cent from US$5.9 billion to US$6.8 billion in 2019, according to a report from…
Vivo Leverages IPL’s Popularity; Market Share Doubles
April 27, 2019
The Indian Premier League (IPL) wave has obviously worked for Chinese mobile brand Vivo as it doubled its market share in the nation’s smartphone segment in the first…
What the... Wedding Entertainers Gatecrash IPL Rajasthan Royals?!
March 27, 2019
The Indian Premier League (IPL) is vast in its Sponsorship diversity, as it reaches all corners of society... but the latest Sponsorship 'union' has come from beyond leftfield.
