Indian Premier League (IPL)

Spartan Sports Secures CSK Partnership

March 24, 2015

Australian sports brand Spartan Sports will be the official kit sponsor of IPL powerhouse Chennai Super Kings (CSK) for the upcoming season.

Brands Gravitate To India’s Sports & Film Industry In 2015

January 15, 2015

Brands in India are tipped to leverage on more opportunities to tie-up with films and sports this year and ASN offers its perspectives on this unique marketplace in…

Kings XI Punjab Scores Two New Partners

September 17, 2014

IPL Season 7 runners-up Kings XI Punjab, which is competing in this season’s Champions League T20, has secured two new partners.

HTC Partners Kings XI Punjab

September 1, 2014

Ahead of the sixth edition of the Champions League T20 tournament, HTC has sealed an official partnership deal with Kings XI Punjab, the runners-up of Pepsi IPL Season…

Huawei Continues Sponsoring Canberra Raiders

June 10, 2014

Chinese ICT company Huawei has renewed its landmark deal with Australian National Rugby League outfit Canberra Raiders.

Delhi Daredevils & RBL Bank Launch Credit Card

May 9, 2014

For the first time in India, a commercial bank and a leading cricket franchise have come together to launch a cricket themed credit card.

Delhi Duty Free Sponsors City’s IPL Team

April 17, 2014

Indian Premier League (IPL) cricket team Delhi Daredevils (DD) has acquired Delhi Duty Free as an associate partner ahead of its first game of the season.

Mumbai Indians Soar With Etihad Deal

April 14, 2014

Etihad Airways and its equity partner in India, Jet Airways, have sealed a partnership deal to become principal sponsors and official airlines of reigning IPL champions Mumbai Indians.

IPL Season 7 Confusion Affecting Sponsorship Revenues

April 2, 2014

The incomplete schedule of matches and venues for the second leg, the leadership change at the Board of Control for Cricket in India (BCCI) and the betting and…

Vodafone & Star Sports Onto A Historic Partnership In India

February 18, 2014

Vodafone, India’s second largest telco, has announced a deal with Star India to build a multi-sports offering on Vodafone Live.