Indian Premier League (IPL)

Star India Teams Up With Times Internet On IPL Season 7

January 30, 2014

The Indian national cricket team’s chief sponsor, Star India, has tied up with Times Internet, the digital arm of The Times of India Group, for the digital distribution…

STAR India Clinches Team India Title Sponsorship Deal

December 11, 2013

One of the largest broadcasters in Asia, STAR India has been awarded a three-year team sponsorship rights deal with BCCI. They were successful after current team sponsor Sahara…

Shikhar Dhawan Scores Jolly Roger’s Endorsement Deal

December 10, 2013

India’s latest left-handed opener Shikhar Dhawan is set to become the brand ambassador for Jolly Roger’s music CDs.

IMG-Reliance & Star India Collaborate On Super Football League

October 23, 2013

IMG-Reliance and Star India have teamed up to launch an IPL-styled football league in India to serve as a hotbed for homegrown, young talents and former international superstars.

Cricket Legend Brett Lee Turns Fashion Designer For WIFW

October 10, 2013

Kolkata Knight Riders fast bowler Brett Lee is making his mark as a fashion designer today.

BCCI Award Star India & ESPN Indian Cricket Title Sponsorship

October 4, 2013

The Board of Control for Cricket India (BCCI) has awarded Title sponsorship of all domestic tournaments and international matches played in India during the 2013-2014 season to Star…

Virat Kholi Bags Lucrative Adidas Deal

September 30, 2013

Team India’s vice-captain, Virat Kohli, 24, is set to rival the likes of Sachin Tendulkar and MS Dhoni as the world’s richest cricketer.

Yes Bank signs IPL deal

April 2, 2013

Yes Bank has become a major sponsor of the Indian Premier League (IPL) after signing a five-year deal with the Twenty20 cricket tournament.

Pepsi expecting stellar return from new IPL deal

March 25, 2013

PepsiCo is expecting its sponsorship of the sixth edition of the Indian Premier League to generate significant sales for the beverage company.

Aircel signs landmark IPL deal

April 12, 2011

Mobile telecommunications company, Aircel has renewed its major sponsorship of the Chennai Super Kings Indian Premier League franchise in a deal reported to be the most lucrative in…