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INTERVIEW: Adrian New, Managing Director Asia, Chelsea FC
March 18, 2014
With an estimated 820 million Asian fans, the English Premier League (EPL) is certainly one of the most followed sporting competitions in the continent.
INTERVIEW: Fashion platforms offer more than skin-deep perception change
March 14, 2014
Almost every country in Asia has a marquee fashion event and the sector is worth USD16.5m in Sponsorship, with India the largest market capturing 29% of all Asian…
MTV Films Propelling India’s Branded Content Scene
March 11, 2014
In a historic collaboration, MTV India and Hindustan Unilever (HUL) are launching MTV Films to connect with the nation's youth.
HUL Buzzes On Mobile Miscalls In Bihar
March 7, 2014
India’s consumer goods giant Hindustan Lever (HUL.SS) has developed the Kan Khajura Tesan, a free radio-on-demand service through mobile phones, to reach out to the large rural population…
Global Digital Music Market To Top US$9 Billion
March 3, 2014
The widespread use of smart mobiles in emerging markets such as India - and the growth of local and foreign music services - are expected to drive global…
Amitabh Bachchan Becomes Complan’s First Celebrity Endorser
February 20, 2014
The Indian subsidiary of US food brand Heinz has roped in the Bollywood star to endorse its milk-based health drink Complan.
Vodafone & Star Sports Onto A Historic Partnership In India
February 18, 2014
Vodafone, India’s second largest telco, has announced a deal with Star India to build a multi-sports offering on Vodafone Live.
India & China On The Brink Of Film Co-Production Treaty
February 12, 2014
The two most populous countries in the world are close to agreeing on a film co-production treaty, according to Indian media reports.
Insight: Creative Content Development In The Asian Music Industry
February 11, 2014
As far as the global music industry is concerned, much has developed in the landscape over the past decade especially with the rise of technological tools and platforms.
ASN INSIGHT: Creative Content Development In The Asian Music Industry
February 11, 2014
As far as the global music industry is concerned, much has developed in the landscape over the past decade especially with the rise of technological tools and platforms.
