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Hisense
Asia's Euro 2016 Partners Get B- For Activation Efforts (in Asia)
June 10, 2016
Euro 2016 is poised to consolidate its position as the world’s third most watched TV sporting event with a record-breaking viewership, especially in Asia, as China, Indonesia and…
Hisense Eyes European Growth With UEFA Partnership
January 15, 2016
Consumer electronics manufacturer Hisense has become the first Chinese company to partner the UEFA European Championship in France later this year.
Hisense Races Into Lotus F1 Partnership
August 29, 2014
China-based consumer and electronic appliances manufacturing giant Hisense will sponsor the Lotus F1 team in a short-term deal.
