Football

FC Barcelona Announces Panasonic Partnership

July 16, 2013

La Liga champions FC Barcelona has signed a deal with Panasonic. Under the three-year deal, the Japanese electronics giant has become an official partner of FC Barcelona, entitling…

Manchester City FC Partners GS Battery

July 11, 2013

Ahead of their Asian tour, The Citizens have signed a deal with Japanese based car battery brand, GS Battery. The deal will see the manufacturer of automobile and…

Lionel Messi Becomes WeChat’s Global Ambassador

July 11, 2013

China’s popular messaging app WeChat is raising its international profile by launching a global ad campaign featuring football superstar Lionel Messi.

Sponsorship Boost Beckons For MSL Champions Lions XII

July 4, 2013

Fresh from clinching the Malaysian Super League championship on Tuesday, the Lions XII team is expected to be a hot commodity in the local sponsorship scene.

Manchester City FC Endorses est Cola

July 3, 2013

Ahead of the Premier League runners-up Asian tour, the Citizens have announced a two-year official soft drinks partnership with est Cola in Thailand.

Huawei Bags Exclusive Spanish La Liga Smartphone Partnership

July 2, 2013

In an effort to raise the profile of the Spanish football league in Asia, LFP has signed an exclusive mobile content collaboration with China’s Huawei, a global provider…

Manchester United ties up deal with Thai Telco, True

July 1, 2013

Ahead of their pre-season Asian tour, Barclays Premier League champions Manchester United have announced a partnership with True Corporation, one of Thailand’s leading telcos.

GWFX Sponsors Swansea City AFC

June 28, 2013

Capital One Cup winners Swansea City AFC has secured the largest sponsorship deal in its history with GWFX, one of the core brands under global financial services provider…

Manchester City Secures Sponsorship with Daihatsu

June 13, 2013

The deal officially announced in Jakarta yesterday will see Daihatsu, the Japanese car manufacturer become the Citizens’ official automotive partner in Indonesia next season.