Football

New Partner for Inter in Yet Another Chinese Investment into European Football

July 28, 2015

With European club football pre-season tours creating much fanfare in Asia, it is little surprise that Serie A club Inter Milan, owned by Indonesian business magnate Erick Thohir,…

LeSports Secures MP & Silva Partnership

July 21, 2015

China’s premier digital sports broadcaster LeTv Sports is slated to acquire a raft of football rights following its partnership with MP & Silva.

Asian Club Football Giant Hooks Up With Etihad

July 17, 2015

Etihad Airways has sealed a sponsorship deal to become the official airline of popular Saudi Arabian football club Al-Ittihad.

Bayern Munich Game For China Despite Economic Gloom

July 10, 2015

Ahead of Bayern Munich’s tour in China, which begins next week, the club remains bullish in securing partnership deals in this key market, despite the stock market meltdown…

Anta Ventures Into Football With Zheng Zhi Coup

July 7, 2015

Chinese national football team captain Zheng Zhi has scored a personal endorsement deal with Anta, according to domestic media reports.

EPL Clubs Get Busy In Asia during the Off-season

July 3, 2015

With EPL pre-season tours in full swing, commercial activities in Asia have inevitably heightened as clubs try to close last minute deals in the region.

ASN Exclusive: Major Partnerships Tipped For ICC China 2015

June 22, 2015

In a momentous week for Chinese football, ASN understands that RSE Ventures-owned pre-season football tournament International Champions Cup (ICC), slated for its debut in China, has finalised several…
League Cup

Singapore’s League Cup Scores A New Title Sponsor

June 12, 2015

Singapore’s longest running daily tabloid The New Paper has replaced telco StarHub as the title sponsor of the Singapore League Cup, an annual football tournament, which began in…

Dongfeng Continues Backing China’s Sports Scene

June 10, 2015

Wuhan-based automobile maker Dongfeng Honda has secured an official car partnership deal for the 2015 East Asian Football Federation (EAFF) East Asian Cup.

Scandal Plagued FIFA Bans Indonesia From International Football

June 4, 2015

The Asian Football Confederation (AFC) has confirmed Indonesia's ban from all international football, including next week's 2018 World Cup qualifiers.