Football

Dalian Wanda Poised To Invest A Whopping US$297m In Chinese Football

May 1, 2019

After a forced exit from its European football positions, Dalian Wanda Group is poised to invest a whopping US$297m to boost the Chinese football industry.

Report: Young Chinese Football Fans Most Digitally Engaged

April 12, 2019

According to a recent study by COPA90, young Chinese football fans have proven to be the most digitally engaged fans compared to their peers in the UK, Brazil…

French Football Pitches India For Corporate Investment

April 9, 2019

France has opened the gateway for Indian corporations to invest in the defending world champion’s football clubs.

Malaysian Football Hits Commercial Limbo As It Breaks Ties With Telekom Malaysia

March 18, 2019

The Malaysian Football League has terminated its sponsorship deal with Telekom Malaysia (TM) following the failure of the latter to comply with obligations.

AirAsia Jumps On Board Malaysian Football League Hype

March 8, 2019

AirAsia has once again gone down a Football route by partnering the Malaysian Football League (MFL) to become the exclusive official airline for the 2019/20 league season.

City Football Group Eyes An Indian Super League Club Next

March 6, 2019

The owners of Manchester City are poised to invest in an Indian football club as they expand their footprint in Asia, City Football Group’s Chief Executive Ferran Soriano…

French Football Giant PSG Backs Indonesian Esports Team

March 2, 2019

Paris Saint-Germain have landed a deal with Indonesian Esports team Rex Regum Qeon to found a new squad to compete in the Brawl Stars series.

What is it With The Hotel Category & The Premier League? Now Marriott + Man U

February 21, 2019

Arguably the EPL's biggest brand, Manchester United, have announced a global marketing partnership with hotel chain Marriott International.

Singapore’s Lux Asia Pacific Enters Sponsorship Game With Regional Bayern Munich Deal

January 24, 2019

Singapore-based firm Lux Asia Pacific has secured a deal reportedly in the US$1m range to become Bayern Munich’s regional partner in Thailand and Indonesia.

FC Barcelona Eyes Emerging Indian Football Market

January 10, 2019

Football powerhouse FC Barcelona are eyeing the Indian market as a key aspect of future global expansion, according to the club’s APAC Managing Director Jordi Camps.