Football

Lenovo Lands David Beckham Endorsement

March 31, 2026

Leading Chinese IT brand Lenovo has struck a global endorsement with David Beckham.  Under the deal,…

Ant International Scores Regional Deal To Back Argentina National Football Team

March 18, 2026

Ahead of the upcoming FIFA World Cup, Ant International, the fintech arm of Ant Group, has…

Chinese Liquor Company JNC Renews Manchester City Partnership  

March 17, 2026

Leading Chinese liquor company JNC has renewed its deal with Manchester City as the Premier League…

Saudi Soft Drink Alsi Backs 2026 AFC Champions League Elite Finals 

March 13, 2026

Saudi fizzy drink brand Alsi has become an Official Global Supporter of the AFC Champions League…

TMGM Expand Its Chelsea’s Partnership With FA Cup Tie-Up

March 10, 2026

APAC based forex and CFD trading broker TMGM has expanded its partnership deal with Premier League…

Bangladeshi Consumer Electronics Brand Walton Partners Reigning FIFA World Cup Champions Argentina  

March 9, 2026

Ahead of the 2026 FIFA World Cup, Bangladeshi consumer electronics brand Walton has become a regional…

BYD Backs Manchester City With Latest Partnership

February 24, 2026

Major Chinese electric automobile company BYD has struck a deal as the Official Automotive Partner of…

Radisson Hotel Group Extends Bengaluru FC Partnership

February 19, 2026

Radisson Hotel Group has extended its partnership with ISL team Bengaluru FC for the current IPL…

Mumbai City FC Beefs Up Growing Sponsorship Portfolio

February 16, 2026

Indian Super League (ISL)  team Mumbai City FC have secured partnership deals with the Indian Super Gaming…

China’s Dongfeng Motor Corporation Partners SSC Napoli

February 4, 2026

Dongfeng Motor Corporation has become current Serie A Champions SSC Napoli’s club’s new global automotive partner…