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Unilever Activates Global FIFA World Cup 2026 Campaign
June 11, 2026
Unilever has been busy launching its largest-ever sports partnership activation across the globe as the Official…
Luckin Coffee Partners Spain’s FIFA World Cup Team In China
June 8, 2026
Ahead of the FIFA 2026 World Cup, Luckin Coffee has struck a deal to become the…
Altava Scores LaLiga Content Partnership
June 1, 2026
Singapore-based technology firm Altava has secured a key regional content partnership with LaLiga, Spain’s top flight football…
China’s Dreame Technology Partners With Cristiano Ronaldo
May 28, 2026
Ahead of his final World Cup campaign, Chinese consumer electronics brand Dreame Technology has made football…
Haier Partners Egyptian Club Football Giant Al Ahly
May 27, 2026
Chinese white goods giant Haier has negotiated a four-year landmark sponsorship deal with storied Egyptian football club…
KT Men Strikes Argentina Football Association (AFA) Partnership
May 25, 2026
Challenger Indian men’s grooming and personal care brand KT Men has struck a partnership with the…
Saudi Arabia’s PIF Banks On 2026 FIFA World Cup Sponsorship
May 18, 2026
Saudi Arabia’s Public Investment Fund (PIF) has become a major sponsor of the 2026 FIFA World Cup…
Google Seals Partnership With World Cup Bound Iraq
May 13, 2026
Ahead of the 2026 FIFA World Cup, Google has struck a deal with the national football…
Aramco Backs AFC Asian Cup 2027
May 7, 2026
Saudi Arabian oil major Aramco has struck a partnership to become the Official Global Supporter of…
Aspetar Becomes Official Medical Partner Of AFC
April 21, 2026
Doha based orthopaedic and sports medicine hospital Aspetar is all poised to back AFC in a…
