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CSL (China Super League)
Ganten: Chinese Water Brand Shifting From Domestic To International
October 19, 2017
Chinese mineral water brand Ganten has continued an obvious change in its spending patterns after securing a five-year deal partnership with the Australian Open.
Chinese Insurance Giant Doubles CSL Investment
May 22, 2017
Chinese insurance firm Ping An will continue its title sponsorship of the Chinese Super League (CSL) for a further five years, according to media reports.
City Football Group Eyes Asian Expansion
March 28, 2017
City Football Group (CFG), the owners of EPL nouveau riche Manchester City FC, has eyes on adding Chinese and Indian football clubs into its stable.
Insurance Giant Dribbles Into Asia’s Football Sponsorship Market
February 22, 2017
The Asian Football Confederation (AFC) has secured a multi-year partnership deal with global insurance corporation, Allianz.
Chinese Government Poised To Curb Big Spending CSL
January 6, 2017
Alarmed by Chinese football clubs splashing money left, right and centre on foreign players, the state government is set to take action.
Emerging Insurance Player Partners Foxes For Brand Awareness
October 5, 2016
Reigning EPL champions Leicester City FC continue to be a sponsorship magnet for Southeast Asian brands.
China’s Football Content Gets A Match Winning Assist From Goal.Com
May 26, 2016
With the influx of European football clubs and international brands diving into China’s fast-emerging football industry, it was inevitable that global online football portal Goal.com would spread its…
Partnerships Drive Record Revenue At Chinese Super League
March 24, 2016
The annual revenue for the Chinese Super League (CSL) this season has hit new levels at USD230m, according to industry reports.
Asian Mobile Giants Tussle For Messi
March 16, 2016
FC Barcelona’s Argentine superstar Lionel Messi has reportedly been offered between USD5.55m to USD6.66m per year to make the move from South Korea’s Samsung to China’s Huawei as…
Middleweight CSL Club On A Sponsorship Spree
February 29, 2016
Fresh from the capture of Australian midfield dynamo Tim Cahill, Chinese Super League’s (CSL) Hangzhou Greentown has gone on a commercial partnership spree.
