October 28, 2013
Thai household name, Singha Beer replaces Heineken as the official beer of the 2013 Rugby League World Cup (RLWC), which will culminate in a final on November 30…
July 2, 2013
In an effort to raise the profile of the Spanish football league in Asia, LFP has signed an exclusive mobile content collaboration with China’s Huawei, a global provider…
January 8, 2013
English Premier League club Chelsea and its major sponsorship, Korean consumer electronics giant, Samsung, have kicked off a new leveraging program that will see special coaching clinics hosted…
November 9, 2010
English Premier League club, Chelsea, says the first naming rights sponsor of its stadium is likely to come from Asia.
July 16, 2009
Korean electronics manufacturer Samsung has renewed its sponsorship agreement with the Chelsea Football Club. The brand's sponsorship of the club will continue until the summer of 2013.
July 18, 2008
The Youth arm of Parti Islam Se-Malaysia (PAS Youth) plan to protest Chelsea Football Club's presence in Malaysia if the club is still sponsored by an alcoholic beverage…