Automobile

New Mazda Prize for Japan's Pro Baseballers

July 9, 2009

Mazda has become the sponsor of two Japanese pro baseball games, organised by the Nippon Professional Baseball Association. The games will be played at the Sapporo Dome and…

Dongfeng Yueda Kia Sponsors X-Games Asia

March 27, 2009

Dongfeng Yueda Kia Motors is a sponsor of the the 2009 X-Games Asia, the finals of which will be held from in April/May in Shanghai.

Financial Crisis No Problem for Asian Tour

December 5, 2008

The Asian Tour is set to weather the current financial storm, with the tour's executive chairman, Kyi Hla Han predicting that the financial crisis will not hit golf…

Mercedes-Benz becomes Official Vehicle of China Open

August 29, 2008

Beijing Benz-DaimlerChrysler Automotive Co (BBDC) has this week become a principal sponsor of the China Open tennis championship, to be held from the 20-28 September.

DAE Brings Russian Troop to Ha'erbin

July 1, 2008

Dong An Engines (DAE) have sponsored performances by a Russian dance troupe as part of the Harbin Summer Music Festival held in the arts centre of the Harbin…

Emirates renews BMW Asia Open golf sponsorship

May 1, 2008

Emirates Airlines has renewed is major sponsorship of the BMW Asia Open, the deal to be the company's fifth consecutive sponsorship of the event which is be played…

CONTINENTAL TIRES BACK BMW CHINA TOUR

August 13, 2007

German tire manufacturer Continental Tires has announced that it will be a major sponsor of the 2007 BMW X Tour which will be a four day event held…

EXCEPTIONAL ROI FROM BEIQI FOTON MOTOR SPONSORSHIP

May 1, 2007

Chinese truck manufacturer Beiqi Foton Motor has provided ASN with an insight into its sponsorship of the Auman-Aucom Cup National Truck Racing series.

BMW TO CONTINUE ASIAN OPEN GOLF SUPPORT IN 2008

May 1, 2007

Automotive brand BMW will continue to be the major sponsor of the Asian Golf Open when the event returns to Shanghai in 2008. The event will be played…