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Herbalife Continues Supporting Biznet Bali International Triathlon
June 10, 2013
US based global nutrition company Herbalife becomes a gold sponsor of the 7th Biznet Bali International Triathlon, which will be held on June 23 this year.
ASICS sponsors Penang Bridge Marathon
August 20, 2012
Footwear and apparel company, ASICS, will be the new apparel sponsor of the Allianz Penang Bridge International Marathon.
2011 Asian sponsorship spend down due to lack of Mega Events
April 26, 2012
The upcoming Asia Sponsorship News Annual Report 2011 says that sponsorship spending was down 12% due to the absence of major events such as China's World Expo and…
Allianz Sponsor New Marquee Marathon
August 19, 2011
Allianz Malaysia has become the major sponsor of the Kuala Lumpur Penang Bridge International Marathon
BMW Asia sponsors Singapore Marathon
August 5, 2011
BMW Asia has become a major sponsor of the Standard Chartered Marathon Singapore, which will take place early December 2011.
Li Ning Brings Isinbayeva to Train with Shanghai Pole Vaulters
September 23, 2009
China’s Li Ning has sponsored clinics in Shanghai held by Russian pole vault champion Yelena Isinbayeva and her coach.
Apparel company 361 Degrees to Spend IPO Proceeds on Sponsorship and Branding
June 15, 2009
China's third largest sportswear manufacturer, 361 Degrees will use the proceeds of its initial public offering to fund a series of branding and sponsorship campaigns and to increase…
Financial Crisis Hits Asian Games
March 12, 2009
Chinese State media has reported that a number of sponsors have pulled out of the Guangzhou Asian Games 2010. Fears are growing in Guangzhou that the global economic…
HK Officials: Financial Crisis Won't Affect East Asian Games
January 21, 2009
Officials in Hong Kong have declared that this year's East Asian Games will go ahead unaffected by the global economic downturn. Tsang Tak-sing, Hong Kong's Secretary for Home…
Coca Cola Ads Set to Feature Liu Xiang's Father
January 11, 2009
Coca-Cola, the sponsor of Olympic gold medalist Liu Xiang has created a TV commercial featuring the athlete and his father. After rejecting numerous offers to appear in promotions,…
