August 24, 2011
Thai AirAsia, a joint venture between Malaysian based AirAsia and Thailand’s Asia Aviation, has become a major sponsor of nine football teams competing in the Thai Premier League…
June 9, 2011
Air Asia continues to expand its global sponsorship portfolio and has renewed its sponsorship of the British Motor Grand Prix for a further three years. The company became…
May 27, 2011
Details of a new US$3.1 million sponsorship deal between AirAsia and Formula 1 team, Team Lotus, have been reported. The new multi-million dollar deal commenced yesterday (26th May…
December 21, 2010
Low coast carrier, AirAsia, has increased its sponsorship of the ASEAN Basketball League by becoming a major sponsor of the 2009-10 ASEAN championship team the Philippine Patriots. As…
October 14, 2010
Thai food company, Charoen Pokphand Foods (CP Foods) has become a major sponsor of Thailand Premier League club Buriram PEA football.
September 7, 2010
AirAsia has increased its involvement with the Asean Basketball League (ABL), becoming the new title sponsor for the 2010/11 season.
August 13, 2010
Malaysian based company Tune Group has taken over from its airline subsidiary, AirAsia to become the new Principal Partner for Professional Games Match Officials (PGMO) for the next…
July 15, 2010
Further to last week’s article, Air Asia X and Lotus as expected, officially announced a partnership during the British Formula 1 Grand Prix held at Silverstone over the…
July 7, 2010
F1 team Lotus look set to add another sponsor to its 2010 car with team boss Tony Fernandes’ AirAsia airline expected to come aboard as early as this…
June 14, 2010
Emirates has named its third international sports stadium after securing a sponsorship deal with Britain's Durham County Cricket Club.