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Djarum Owned E-Tailer Blibli Dives Into Video Streaming; Leverages On Indonesia Open Sponsorship
July 17, 2019
Indonesian e-commerce platform Blibli, owned by tobacco giant Djarum Group, has launched an on-demand video streaming platform called Blibli Play.
China’s MG Motor Expands Liverpool FC Partnership To A Global Deal
July 16, 2019
China’s MG Motor has expanded its regional partnership with reigning UEFA Champions League winner Liverpool FC into the global tier.
China’s UnionPay Nets Landmark Basketball Deal In Philippines
July 13, 2019
UnionPay is backing the Philippine Basketball Association (PBA) after inking a season-long deal reportedly worth US$225k to become the league’s first official payment partner.
Singha Extends Long-Term Chelsea FC Partnership
July 11, 2019
Premier League club Chelsea have extended their long-running partnership with Thailand’s Singha Beer until 2022.
Alipay Poised To Invest US$145m Into Chinese Women’s Football
July 10, 2019
Chinese payment platform Alipay has announced plans to invest one billion yuan (US$145.4 million) over the next decade to develop women’s football in China.
Major League Baseball (MLB) Eyes Expansion In India
July 6, 2019
Major League Baseball (MLB) is now eyeing expansion in India to try and sway the nation’s cricket-mad fans into following baseball.
Chinese Tech Giant Lenovo Becomes Inter Milan’s Global Technology Partner
July 5, 2019
Serie A football club Inter Milan have secured a sponsorship agreement with Lenovo as their global technology partner.
All Nippon Airways (ANA) Backs CNN’s Tennis Show Open Court
July 4, 2019
Japan's largest carrier, All Nippon Airways (ANA), is backing CNN’s tennis-themed show Open Court, ahead of the Toyko 2020 Summer Olympics.
Google's Lands Their Biggest Sponsorship in Asia: Tokyo 2020
July 2, 2019
The Japanese arm of Google has joined the burgeoning list of domestic companies backing the upcoming Tokyo 2020 Olympic and Paralympic Games.
eTailer Set For Online Reality Show To Find India’s Next Fashion Influencer
June 27, 2019
Indian fashion e-commerce platform Myntra will collaborate with Times Network's entertainment channel, Zoom, to create a reality show, Myntra Fashion Superstar.
