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Human Mobile Devices (HMD) Scores Bollywood Endorsements
July 24, 2024
Human Mobile Devices (HMD) has scored a celebrity endorsement with Bollywood actress Sanya Malhotra. The 32-year-old…
Japanese Building Materials Maker Fuji Kizai Backs Tottenham Hotspur FC
July 23, 2024
Fuji Kizai, a Japanese manufacturer and distributor of building materials, have secured a partnership with PL…
Indian Oil Renews Ultimate Table Tennis (UTT) Title Sponsorship Deal
July 22, 2024
Indian Oil has renewed its sponsorship deal with Ultimate Table Tennis (UTT), the nation’s biggest professional…
China’s XDS Carbon Tech Backs Kazakh UCI WorldTour Cycling Team
July 19, 2024
Shenzhen based carbon product maker XDS Carbon Tech is backing the Astana Qazaqstan UCI WorldTour cycling…
Snickers Taps On Bollywood Action Director Rohit Shetty As Celeb Endorser
July 18, 2024
Mars Wrigley India has tapped Bollywood action movie director Rohit Shetty as the latest brand ambassador…
Argentina National Football Eye Asian Sponsorship Expansion With IMG Partnership
July 17, 2024
As reigning FIFA World Cup champions and recently crowned Copa America winners, Argentina’s football stock is…
Indian Audio Brand boAt Secures Celebrity Endorsement
July 16, 2024
Indian audio and wearables brand boAt audio has secured a celebrity endorsement deal with homegrown musician…
Qatar Airways Expands Inter Milan Partnership
July 15, 2024
Qatar Airways has recently expanded its partnership with reigning Serie A champions Inter Milan. Under the…
Bang & Olufsen Secures Endorsement Deal With F1 Racer Charles Leclerc
July 12, 2024
Bang & Olufsen has deepened its ties in Formula 1, securing a deal with Formula 1…
Saudi Arabia’s NEOM Renews Asian Football Confederation Deal
July 11, 2024
Saudi Arabia’s megacity project NEOM has renewed its deal with the Asian Football Confederation (AFC) governing…
Rabanne’s Makeup Line Secures Troye Sivan’s Global Endorsement
July 10, 2024
The makeup line of luxury brand Rabanne has signed Aussie entertainer Troye Sivan as its newest…
Singapore Hospitality Group Ascott Scores Chelsea FC Partnership
July 9, 2024
Ascott, the hospitality arm of Singapore-listed CapitaLand Investment Ltd, has secured a partnership with Premier League…
Odisha Renews Hockey India Deal For Three More Years
July 8, 2024
Odisha—the hockey hub of India— has unsurprisingly renewed its sponsorship deal with Hockey India for three more…
Tata Consultancy Services (TCS) Becomes Title Partner Of Sydney Marathon
July 5, 2024
Indian multinational behemoth Tata Consultancy Services has (TCS) deepened its association in the running world, securing…
China’s Citygreen Sports Group Scores Landmark Deal With Tottenham Hotspur
July 4, 2024
Ahead of the upcoming Premier League season, China’s leading artificial turf maker Citygreen Sports Group have…
Esports World Cup Scores A Brace Of Major Sponsors
July 3, 2024
Ahead of the inaugural Esports World Cup (EWC), EWCF, the organiser of the annual tournament, has…
Hyundai’s Genesis Backs Tiger Woods And Rory McIlroy’s TGL
July 2, 2024
Genesis, the luxury brand of South Korean car maker, Hyundai, has become the founding partner of…
Bharat Petroleum Partners the Indian Olympic Association (IOA)
July 1, 2024
Ahead of the Paris 2024 Olympics, Indian energy player Bharat Petroleum Corporation Limited (BPCL) has become…
Coca-Cola Continues Backing The Special Olympics
June 28, 2024
Beverage behemoth Coca‑Cola has announced an eight-year renewal of its long-term global partnership with the Special…
Challenger Indian Skincare Brand Neude Banks On Sreeleela’s Star Power
June 27, 2024
India’s milk-based skincare brand Neude have tapped on the star power of South Indian acting starlet…
Japan Airlines (JAL) Teams Up With Liverpool FC
June 26, 2024
Premier League club Liverpool FC and Japan Airlines (JAL) have announced a global multi-year collaboration that will…
Adidas Partners The Esports World Cup
June 25, 2024
German sporting giant Adidas has secured a partnership with the Esports World Cup, a Saudi Arabian multi-title…
Bank of Baroda Nets Indian Tennis Star Sumit Nagal’s Endorsement
June 24, 2024
Indian financial institution Bank of Baroda has clinched an endorsement deal emerging homegrown tennis star Sumit…
China’s JinkoSolar Partners Manchester City FC
June 21, 2024
Shanghai-based JinkoSolar, one of the biggest players in the solar energy industry, has inked a global…
Puma Lands Blackpink’s Rosé As Latest Global Ambassador
June 20, 2024
Earlier this week, Puma has scored another coup in the celebrity endorsement game by adding Blackpink’s…
Premier League (PL) Pair Hop Into Asian Betting Partnerships
June 19, 2024
Premier League clubs Crystal Palace FC and Wolverhampton Wanderers FC have secured significant partnership deals with…
Allianz Signs Harry Kane As Global Ambassador
June 18, 2024
With Euro 2024 action heating up, Allianz has signed England football captain and Bayern Munich forward…
Qatar Airways Becomes Title Sponsor of Premier Padel
June 17, 2024
Qatar Airways has negotiated a deal to become title sponsor of the international Premier Padel tour, run…
Royal Stag Solidifies Cricket Partnership With Recent Extension
June 14, 2024
Indian whisky brand Royal Stag has extended its partnership with the International Cricket Council (ICC) for another…
Wedgwood Makes Xiao Zhan Its First Global Ambassador
June 13, 2024
Focusing on China for growth, high-end English homeware brand Wedgwood has made Chinese entertainer Xiao Zhan…
