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Budweiser Weaves Esports Into Drink Driving Campaign in China
October 23, 2020
In recent years, Budweiser has gained significant mindshare in China with many of its sponsorship investments…
Honda Reinforces "Energetic" Values With Major Basketball Deal
October 22, 2020
Honda Philippines, the nation’s leading motorcycle manufacturer will renew its deal as the main sponsor for…
Vivo Shifts To Global Sport Sponsorship With UEFA Deal
October 22, 2020
Chinese smartphone giant Vivo has become an official partner of the next two editions of the…
World Flair Continues Backing Asian Rugby
October 16, 2020
World Flair has renewed its official kit and apparel supplier deal with Asia Rugby, the governing…
Sanya 2020 Asian Beach Games Scores A Slew Of Local Deals
October 15, 2020
Sanya 2020 has sealed deals with a slew of companies to back the upcoming Asian Beach…
Casio Eyes Value From Landmark Southeast Asian Football Deal
October 9, 2020
Casio has become the Official Timekeeper for the AFF Suzuki Cup 2020 in a landmark deal,…
Inter Milan Scores SDY Sports As Asian Betting Partner
October 8, 2020
Serie A team Inter Milan have announced a two-year agreement with Asian bookie SDY Sports, the…
Local Logistics Firm GWC Backs 2022 FIFA World Cup In Qatar
October 2, 2020
Qatar-based logistics company GWC has become the first regional sponsor of the 2022 FIFA World Cup…
The Chinese White Goods Battle: Now Midea Expands Football Portfolio
October 2, 2020
Last week, Chinese consumer appliance brand Changhong made a high profile investment into the China National…
Chinese White Goods Maker Changhong Backs The National Badminton Team
September 25, 2020
Chinese white goods maker Changhong has become the latest sponsor of the China National Badminton Team.…
