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Vietnam Pro Basketball League (VBA) Nets A Partnership With Genius Sports
June 14, 2023
Betting data specialist Genius Sports and the Vietnam Pro Basketball League (VBA) have agreed to a…
Krafton Secures ONE Esports Media Partnership
June 12, 2023
South Korean esports conglomerate Krafton has secured a media partnership deal with ONE Esports, a subsidiary of Group ONE…
Volleyball World Renews Mizuno Deal, Secures Thai Broadcast Deal
May 15, 2023
Volleyball World has sealed a multi-year partnership with premier Japanese sport brand Mizuno after a stellar…
Chinese White Goods Giant Haier Banks On Tennis Deals
May 14, 2023
Chinese multinational home appliance and consumer electronics, Haier, is backing the French Tennis Federation and the ATP…
China Gold Continues Backing World Table Tennis (WTT) Events
May 14, 2023
The commercial and events arm of the International Table Tennis Federation (ITTF), World Table Tennis (WTT)…
Odisha’s State Government Continues Backing Indian Hockey
May 14, 2023
The state government of Odisha has inked out an extension for the next ten years with…
Chinese Dairy Giant Yili Secures FIBA Partnership
May 14, 2023
Asia’s largest dairy brand Yili has sealed a partnership with FIBA, the world’s basketball authority. The deal…
Hankook Renews MLB Deal
April 20, 2023
South Korean tyre giant Hankook has renewed its deal with Major League Baseball (MLB). It will…
Chinese Companies Clinch International Canoe Federation (ICF) Deals
April 19, 2023
The International Canoe Federation (ICF) has signed three two-year partnership deals with Chinese companies encompassing sponsorship, licensing,…
Qatar Airways Buys Into IPL Hype
April 17, 2023
Qatar Airways has secured a three-year main sponsorship deal with IPL team Royal Challengers Bangalore. The…
