Register
to get articles and more to your inbox
News & insights
Archive
Directory
Deals
Aussie Trading Platform TMGM Seeks AFF Suzuki Cup Boost
November 29, 2021
In a bid to increase brand awareness across Southeast Asia, online trading platform - Australian-based - TMGM has…
Indian-based Tyre Brand Books Big Return To Sports With IPL Deal
November 24, 2021
Tyre brand TVS Eurogrip has secured a principal sponsorship deal with reigning Indian Premier League (IPL)…
Chinese Dairy Giant Mengniu Cements FIFA World Cup Partnership
November 11, 2021
FIFA has announced a deal that sees Chinese dairy giant Mengniu become an official partner of…
Crypto Platform FTX Backs ICC To Attract South Asian Consumers
November 10, 2021
Cryptocurrency platform FTX has secured a global partnership with the International Cricket Council (ICC), in a…
South Korean Instant Food Giant Snaps Up Global Deal With Lakers
October 1, 2021
South Korea’s FMCG food giant CJ CheilJedang Corporation has scored a landmark global sponsorship deal with NBA team…
Axe Scores Cricket Game Integration To Woo Young Indian Men
October 1, 2021
Popular deodorant brand Axe has secured an in-game integration with mobile game World Cricket Championship 3…
Singapore Based Cryptocurrency Platform Bitget Scores Juventus Sleeve Sponsorship
September 30, 2021
Italian football giant Juventus has announced the club’s first ever sleeve sponsorship deal with Asian cryptocurrency…
India Super League (ISL) Dives Into The NFT World
September 28, 2021
Just last week, the Hero Indian Super League (ISL) announced a two-year partnership with Terra Virtua…
Spain’s Kelme Ramps Up Asian Football Interest With Latest Move
August 31, 2021
The Asian Football Confederation (AFC) has announced a partnership with sportswear brand Kelme for the 2021…
Singapore Cryptoexchange Coinhako Scores Landmark Local Esports Deal
August 31, 2021
Singapore based cryptoexchange Coinhako has leapt into a landmark esports sponsorship deal in the city state,…
