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LENOVO TO HOLD OLYMPIC CHARITY AUCTION
February 26, 2008
To mark the six-month countdown to the Beijing Olympics, torch relay sponsor and member of TOP, Lenovo has this month begun an online charity fund-raising auction in the…
HSBC TO BACK NEW ASIAN FIVE NATIONS RUGBY
February 26, 2008
The Hong Kong Shanghai Banking Corporation (HSBC) last Thursday announced its intention to sponsor the newly created Asian Five Nations rugby tournament.
ANGLO-CHINESE FOOTBALL PARTNERSHIP BRINGS REWARDS
February 22, 2008
The Charlton Athletic football club has formed a partnership with Chinese Super League team Shandong Luneng.
HOTEL CHAIN SPONSORS CHINA-CUBA VOLLEYBALL MATCH
February 22, 2008
A match between the Chinese National Women's Volleyball Team and their Cuban counterparts will be held on the 2 March in Hangzhou.
PEAK BRINGS WNBA TO CHINA
February 22, 2008
Fujian sports shoe and clothing manufacturer Peak has become the first ever Chinese sponsor of the Women's (US) National Basketball Association the WNBA.
BRITISH AIRWAYS SPONSORS ENVIRONMENTAL PROJECTS IN CHINA
February 22, 2008
British Airways this month unveiled a new plan to reduce its carbon footprint.
BOCOG ANNOUNCES MARKETING PROGRESS
February 22, 2008
The Beijing Organising Committee for the Games of the XXIX Olympiad (BOCOG) has made remarkable progress in its marketing program, Yuan Bin, director of BOCOG's Marketing Department announced…
PROTESTERS WILL NOT RUIN GAMES
February 22, 2008
International protests against China's perceived inaction in Darfur are expected to have little impact on the success of the Beijing Games.
MIZUNO WITHDRAWS TOKYO 2016 SPONSORSHIP
February 20, 2008
Japanese sporting equipment and apparel brand, Mizuno has pulled its sponsorship of Tokyo's bid for the 2016 Summer Olympic Games, citing an International Olympic Committee (IOC) ruling for…
SEPANG TO BE READY FOR F1 NIGHT RACES IN 2009
February 20, 2008
The Sepang Formula One circuit will be ready for night racing next year officials from the Malaysia race circuit told media. The Sepang International Circuit's chairman, Mokhzani Mahathir,…
