January 30, 2008
Japanese teenaged golfing sensation, Ryo Ishikawa, has finalised a sponsorship deal with technology company, Matsushita Electric Industrial Co, understood to be in the order of 500 million yen…
January 30, 2008
Information technology and management company, EMC Corporation, has expanded its corporate partnership of US baseball team the Boston Red Sox to include sponsorship of the club's season opener,…
January 30, 2008
One of the world most commercial sporting celebrities will be in Korea in March following the announcement that the Los Angeles Galaxy football club will play a match…
January 30, 2008
The Asia Athletics Federation's Asian Grand Prix, may need to find a new host nation, as speculation mounts over whether co-hosts Vietnam is able to secure sufficient sponsorship…
January 30, 2008
Media sponsorship controversy in Thailand as the country's labour union lobbies Thai airways to withdraw sponsorship or use its corporate weight to influence an airline sponsored television program…
January 29, 2008
The Los Angeles Dodgers will travel to Beijing to play the San Diego Padres in an exhibition match to promote baseball in China.
January 29, 2008
The 2008 Cathay Pacific International Chinese New Year Night Parade will be held on Lunar New Year's Day (7 February) in Hong Kong.The event will feature local and…
January 29, 2008
The latest results from Olympic-related research conducted by R3 and CSM Media Research show a rise in Chinese public interest in the Olympics, and increased support for Olympic…
January 29, 2008
China's fastest-growing sporting goods manufacturer, Hongxing Erke, singed a contract for three events of the International Table Tennis Federation (ITTF) Pro Tour.
January 29, 2008
AstraZeneca China has become a major sponsor of the British pavilion at the Shanghai Expo 2010.