Deals

YOUNG JAPANESE GOLFERS RIDE SPONSORSHIP SUCCESS

January 30, 2008

Japanese teenaged golfing sensation, Ryo Ishikawa, has finalised a sponsorship deal with technology company, Matsushita Electric Industrial Co, understood to be in the order of 500 million yen…

EMC LOGO TO APPEAR ON RED SOX IN JAPAN

January 30, 2008

Information technology and management company, EMC Corporation, has expanded its corporate partnership of US baseball team the Boston Red Sox to include sponsorship of the club's season opener,…

KOREA TO GET A TASTE OF BECKHAM

January 30, 2008

One of the world most commercial sporting celebrities will be in Korea in March following the announcement that the Los Angeles Galaxy football club will play a match…

CONCERNS OVER FUNDING FOR ASIAN GRAND PRIX IN VIETNAM

January 30, 2008

The Asia Athletics Federation's Asian Grand Prix, may need to find a new host nation, as speculation mounts over whether co-hosts Vietnam is able to secure sufficient sponsorship…

UNIONS PRESSURE AIRLINE TO BOYCOTT TELEVISION PROGRAM SPONSORSHIP

January 30, 2008

Media sponsorship controversy in Thailand as the country's labour union lobbies Thai airways to withdraw sponsorship or use its corporate weight to influence an airline sponsored television program…

BASEBALL MAKES INROADS INTO CHINA

January 29, 2008

The Los Angeles Dodgers will travel to Beijing to play the San Diego Padres in an exhibition match to promote baseball in China.

CATHAY PACIFIC CONTINUES NEW YEAR'S PARTNERSHIP IN HONG KONG

January 29, 2008

The 2008 Cathay Pacific International Chinese New Year Night Parade will be held on Lunar New Year's Day (7 February) in Hong Kong.The event will feature local and…

NEW RESEARCH SHOWS INCREASED SUPPORT FOR OLYMPIC SPONSORS

January 29, 2008

The latest results from Olympic-related research conducted by R3 and CSM Media Research show a rise in Chinese public interest in the Olympics, and increased support for Olympic…

HONGXING ERKE SPONSORS TABLE TENNIS PRO TOUR

January 29, 2008

China's fastest-growing sporting goods manufacturer, Hongxing Erke, singed a contract for three events of the International Table Tennis Federation (ITTF) Pro Tour.

ASTRAZENECA BECOMES MAJOR SPONSOR OF SHANGHAI EXPO

January 29, 2008

AstraZeneca China has become a major sponsor of the British pavilion at the Shanghai Expo 2010.