Deals

YAO PLANS COME-BACK IN TIME FOR OLYMPICS

March 11, 2008

To the great relief of his sponsors, Yao Ming has announced his intention to return to basketball in time for the Beijing Olympics.

NETEASE MAY SPONSOR 2010 ASIAN GAMES

March 11, 2008

The 16th Asian Games are planned for Guangzhou in 2010, and rumours have emerged that the event may be sponsored by Chinese web portal NetEase.

NEW CHARITY SECURES FOXCONN SPONSORSHIP

March 7, 2008

A new charitable fund for impoverished women and children has been established in Shenzhen by the Shenzhen Women's Federation (SWF).

FIREFLY LIGHTING BRINGS ENVIRONMENTAL EDUCATION TO FUJIAN

March 7, 2008

The Firefly Lighting Co. will sponsor an ecological park aimed at providing environmental education to families in Southern China.

VOLKSWAGEN PROMOTES GREEN OLYMPIC MESSAGE

March 7, 2008

Olympic sponsor Volkswagen has established an environmental education campaign, to be known as the Green Future Environmental Education Initiative.

L.A. GALAXY FAILS TO HIT SHANGHAI RADAR

March 7, 2008

US football team LA Galaxy this week played an exhibition match against China division one team Shanghai East Asia Hong Kong United (East Asia).

SHENZHEN FC RELUCTANT TO RENEW SPONSORSHIP

March 7, 2008

Last year's Shenzhen Football Club sponsor Xiangxue Pharmaceutical this week offered the club a new sponsorship contract, however after a year of poor performance and questionable management, the…

PERFORM FINALISE ASIAN FOOTBALL AGREEMENT WITH WSG

March 5, 2008

Digital sport and entertainment rights consultants, Perform, is to partner Asian sports marketing specialists World Sport Group to leverage the digital rights of Asia's leading football competitions. The…

HERBALIFE BACK KOREAN TOUR WHILE FOCUSING ON GRASSROOTS IN THE US

March 5, 2008

The David Beckham lead, Los Angeles Galaxy football club's tour of Asia has been sponsored by the club's major partner Herbalife which according to its 2007 Q4 earnings…

KIA UNVEILS INTERACTIVE UEFA LEVERAGING PROGRAM

March 5, 2008

Korean automotive giant Kia has announced its leveraging program surrounding its sponsorship of the UEFA European Football Championships with the program encompassing a wide variety of online interactive…