March 18, 2008
Talk in Beijing has turned to football sponsorship and possibilities for naming rights to the Super League.As the Chinese Football Association calls together club managers to discuss the…
March 18, 2008
Golfing brand Srixon plans to expand its sponsorship-base in order to gain a larger portion of the Chinese market.
March 18, 2008
Diageo and the China Rugby Association have this week announced that the Guinness brand will become the association's official beer sponsor and the official beer sponsor of the…
March 18, 2008
In the lead up to the 2008 Cathay Pacific/Credit Suisse Hong Kong Rugby Sevens, Cathay Pacific has formulated a novel method of promotion.
March 18, 2008
The Master Service Software Group has renewed its Strategic Cooperative Partnership with the Pearl River Delta Super-Car Racing Festival.
March 14, 2008
Guangdong Yingbin Daziran Wood Industry Company, Ltd. has this week signed a strategic cooperative agreement with the Chinese National Cycling Team.
March 14, 2008
DSM has this week signed an agreement with the Tianjin Bureau of Sport to sponsor National Women's Judo Team members Tong Wen and Shi Junjie.
March 14, 2008
Infront Sports & Media has signed an agreement with Du-Bang Insurance as and Official Partner of the Chinese women's national football team, the Steel Roses.Du-Bang will be the…
March 14, 2008
Lenovo will partner the US Olympic Committee (USOC) for the March edition of 'Olympians in Life', and educational program focusing on the Beijing Olympic Torch Relay.
March 14, 2008
Shanghai 2010 World Expo organisers Wednesday appointed a leading domestic logistics corporation to provide logistics services for the event.